Contemporary Trends in Business Communications
Leeds Business School has a team of researchers specialising in business communication. The team is involved in activities such as a European survey which analyses emerging communication practices, future trend forecasting for the Government, as well consultancy work for small, medium and large organisations designed to enhance communication capabilities and capacity. The aim of this topic is to identify the communication developments of most relevance to companies in the region. The content generated by the team is designed to help business owners and managers to assess the effectiveness of their communication, whether to customers, suppliers, government, or the wider community.
Excellent, moi? Professor Ralph Tench (April 2017)
What constitutes excellence in strategic communication? This is a question we are often asked by business partners in the region. Managers are frequently interested to know what their peers are doing in terms of organisational communication and more importantly what are the high performing organisations and departments doing that makes their company, organisation or brand stand out. This is of course not only interesting to business in the region but also a challenge faced by academics and practitioners of strategic communication for decades around the world... [Read More]