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Matt Fisher (Public Relations, 1996)

Matt Fisher (Public Relations, 1996)

Matt graduated in1996 in Public Relations andnow works for License Dashboard Ltd. asthe Global Business Development Director.

On graduating, Matt joined the world of high tech PR agencies. In the intervening years, he worked his way up to the level of Associate Director in a couple of London agencies. After this he decided to make the move to in-house marketing, heading up the marketing departments for two start-up businesses, becoming Vice President ofMarketing for Centennial Software prior to its acquisition by FrontRange Solutions, whenhe became Marketing & Product Management Director for the ITAM business.

In 2011 Matt joined License Dashboard (www.licensedashboard.com) to head the marketing and business development functions, a global role that has seen him add a wide range of business management skills to complement his existing marketing experience.

Matt says: "I am grateful that I did a business-focused degree at Leeds Met as I think that better prepared me for a life outside of university and I was better suited to the ins and outs of business life than colleagues with a purely academic background.