Leeds Beckett University - City Campus,
Woodhouse Lane,
LS1 3HE
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Course Overview
-
L27 -
City Campus -
Part-Time -
1 Year -
20 Jan 2023
This course is developed and accredited by the Chartered Institute of Public Relations (CIPR). It is ideal if you are an established PR professional with industry experience, and:
- A manager looking to progress into a senior communications or advisory role, or
- A PR professional who has completed the CIPR Professional PR Certificate
As part of this course you’ll:
- Develop your existing skillset using real-life examples, with the option to use your current place of work as a case study
- Complete three assessed units that reflect professional public relations practice
- Each unit will focus on an element involved in delivering a PR campaign: strategic objectives, content and delivery, and evaluation and professional ethics
- Attend two days of teaching on-campus
- Undertaking your assignments through self-directed study with the support of course tutors via email, phone or video calls
Study while you work
The block teaching structure of this course means you’ll be able to fit your course around your existing commitments. You’ll learn via open briefs meaning your studies will inform and enhance your professional practice and vice versa.
Industry-recognised qualifications
Completing this CIPR-accredited qualification will equip you with proven expertise and professional accreditation to advance into a more senior role. Your modules will enable you to develop skills in continuous professional development to future-proof your knowledge. You’ll understand how to remain at the cutting-edge of developments in PR.
An established centre of PR education
We have more than 30 years of experience teaching PR. You’ll join a vibrant and active academic community that will include researchers in PR and professional industry experts. Your tutors’ wealth of experience and business connections will inform your learning.
Why study CIPR Professional PR Diploma at Leeds Beckett University...
- Gain credits towards the MSc in Corporate Communications at our university
- Small teaching groups
- More than 30 years’ experience of delivering PR education
- Block teaching
- Professional CIPR accreditation
Why Leeds for business? Discover what the city of Leeds has to offer and why it’s a great choice for students studying business, finance or communications.
Everything you need to know
Discover all there is to know about the course, from entry requirements and fees to exploring the school you’ll be joining - we’ve got it covered.
Entry requirements
This course is taught at postgraduate level and aimed at experienced public relations practitioners who want to develop their capabilities as a public relations and communication leader. A first degree is preferred, but candidates with extensive experience are encouraged to apply.
All applicants should satisfy our University English language requirements.
Entry requirements
This course is taught at postgraduate level and aimed at experienced public relations practitioners who want to develop their capabilities as a public relations and communication leader. A first degree is preferred, but candidates with extensive experience are encouraged to apply.
All applicants should satisfy our University English language requirements.
International baccalaureate
IELTS
IELTS 6.5 with no skills below 6.0, or an equivalent qualification. The University provides excellent support for any applicant who may be required to undertake additional English language courses.
Mature Applicants:
Our university welcomes applications from mature applicants who demonstrate academic potential. If you have recent relevant work experience and/or professional qualifications, we may be able to consider you for entry through our ‘Recognition of Prior Learning’ policy. Please ensure that you list both your qualifications and relevant work experience in your application.
All applicants should meet our standard entry requirements of GCSE grade C in English language and, where specified, Maths. Alternative qualifications such as functional skills are accepted in lieu of GCSEs for most courses.
Independent study is a crucial part of learning at university and you will be required to undertake many hours of self-directed research and reading, and preparation and writing of assessments. Your course is delivered through a number of modules, which will help you to plan your time and establish a study routine. Outside of your lectures, workshops and tutorials, a range of support is available to assist with your independent study. Our subject-specific librarians will be on hand to direct you to the specialist learning and study-skill resources. You’ll also be assigned an academic advisor to give you tailored feedback and support.
Our silver status in the latest Teaching Excellence Framework, reflects our commitment to deliver high-quality teaching, learning and outcomes for our students.
Teaching & Learning
What you'll learn
Focus on the PR strategy and planning process. You’ll understand the value of research that establishes robust communication objectives related to the organisation's goals.
Explore communication and engagement. You’ll study content management across the organisation as an essential competence.
Study leadership of PR activities, with an emphasis on management of projects, campaigns and resources. You’ll focus on internal stakeholders, the PR team, key suppliers and measurement and evaluation.
Fees & Funding hellooo
The fee for this course in 2022/23 is £2,995.
The above fee is inclusive of the tuition fee of £1884, the CIPR AB registration fee of £79 and the CIPR AB Awarding Body fees of £1032.
The fee for this course in 2022/23 is £2,995.
The above fee is inclusive of the tuition fee of £1884, the CIPR AB registration fee of £79 and the CIPR AB Awarding Body fees of £1032.
Fees & Funding
The fee for this course in 2022/23 is £2,995.
The above fee is inclusive of the tuition fee of £1884, the CIPR AB registration fee of £79 and the CIPR AB Awarding Body fees of £1032.
Additional course costs
Tuition Fees
Your tuition fees cover the cost of registration, tuition, academic supervision, assessments and examinations.
The following are also included in the cost of your course:
- 24/7 Library and student IT support
- Free wifi via eduroam
- Skills workshops and resources
- Library membership, giving access to more than 500,000 printed, multimedia and digital resources
- Access to software, including five free copies of Microsoft Office 365 to install on your PC,laptop and MAC, and access to free high-end software via the Leeds Beckett remote app
- Loan of high-end media equipment to support your studies
Access to course resources, equipment and facilities, including:
- Simulation suite, an on-campus system that will help you to develop effective leadership and group participant skills
Other study-related expenses to consider: materials that you will need to complete your course such as books (whilst the library provides access to readings recommended for your modules, you may wish to purchase your own copies of some books); you can also make suggestions for books to be added to Library stock; placement costs (these may include travel expenses and living costs); student visas (international students only); printing, photocopying and stationery (you may need to pay for multiple copies of your dissertation or final project to be printed and bound); events associated with your course such as field trips; study abroad opportunities (travel costs and accommodation, visas and immunisations). Other costs could include academic conferences (travel costs) and professional-body membership (where applicable). The costs you will need to cover for graduation will include gown hire and guest tickets, and optional extras such as professional photography.
As well as your mobile phone, you will also need access to a desktop computer and/or laptop to complete assignments and access university online services such as MyBeckett, your virtual learning environment. You can book and borrow AV equipment through the media equipment service accessed online via the student hub and located in the library at each campus. Equipment includes: 360 Cameras, iPads, GoPros, MacBooks, portable data projectors, portable projection screens, flipchart stands, remote presenters, digital cameras and camcorders, SLR cameras, speakers, microphones, headphones, headsets, tripods, digital audio recorders and PC/laptops (a laptop loans service is provided on campus in the library on both campuses). Student laptops are also available from the laptop lockers located in the libraries.
This list is not exhaustive, costs are approximate and will vary depending on the choices you make during your course. Any rental, travel or living costs are also in addition to your course fees. If you choose to study via distance learning, you may not be able to access all of the facilities listed if you are not able to visit us on campus.
The fee for this course in 2022/23 is £2,995.
The above fee is inclusive of the tuition fee of £1884, the CIPR AB registration fee of £79 and the CIPR AB Awarding Body fees of £1032.
Additional course costs
Tuition Fees
Your tuition fees cover the cost of registration, tuition, academic supervision, assessments and examinations.
The following are also included in the cost of your course:
- 24/7 Library and student IT support
- Free wifi via eduroam
- Skills workshops and resources
- Library membership, giving access to more than 500,000 printed, multimedia and digital resources
- Access to software, including five free copies of Microsoft Office 365 to install on your PC,laptop and MAC, and access to free high-end software via the Leeds Beckett remote app
- Loan of high-end media equipment to support your studies
In many cases, costs associated with your course will be included in your course fee. However, in some cases there are ‘essential’ additional costs (those that you will be required to meet in addition to your course fee), and/or ‘optional’ additional costs (costs that are not required, but that you might choose to pay). We have included those essential or optional additional costs that relate to your course, below.
Access to course resources, equipment and facilities, including:
- Simulation suite, an on-campus system that will help you to develop effective leadership and group participant skills
Other study-related expenses to consider: materials that you will need to complete your course such as books (whilst the library provides access to readings recommended for your modules, you may wish to purchase your own copies of some books); you can also make suggestions for books to be added to Library stock; placement costs (these may include travel expenses and living costs); student visas (international students only); printing, photocopying and stationery (you may need to pay for multiple copies of your dissertation or final project to be printed and bound); events associated with your course such as field trips; study abroad opportunities (travel costs and accommodation, visas and immunisations). Other costs could include academic conferences (travel costs) and professional-body membership (where applicable). The costs you will need to cover for graduation will include gown hire and guest tickets, and optional extras such as professional photography.
As well as your mobile phone, you will also need access to a desktop computer and/or laptop to complete assignments and access university online services such as MyBeckett, your virtual learning environment. You can book and borrow AV equipment through the media equipment service accessed online via the student hub and located in the library at each campus. Equipment includes: 360 Cameras, iPads, GoPros, MacBooks, portable data projectors, portable projection screens, flipchart stands, remote presenters, digital cameras and camcorders, SLR cameras, speakers, microphones, headphones, headsets, tripods, digital audio recorders and PC/laptops (a laptop loans service is provided on campus in the library on both campuses). Student laptops are also available from the laptop lockers located in the libraries.
This list is not exhaustive, costs are approximate and will vary depending on the choices you make during your course. Any rental, travel or living costs are also in addition to your course fees. If you choose to study via distance learning, you may not be able to access all of the facilities listed if you are not able to visit us on campus.
Your future in our hands
There’s a lot to consider when choosing a course. Take a look at the team you’ll be working with, employability statistics and career prospects to help make up your mind.
This is the course to turn doers into managers, and managers into leaders. It draws on the latest academic theory, but is a practical course based around real-world challenges.
Richard Bailey
Senior Lecturer
Richard Bailey
Senior Lecturer / Leeds Business School
Experienced public relations educator; Fellow of the CIPR and member of the PRCA. Course leader for professional CIPR courses.
Guest lecture events
Gain insight and network at our guest lecture events
Leeds Business School hosts guest lectures open to students, businesses, professionals, alumni and staff. Gain insight from industry experts, leading business figures and entrepreneurs who are invited to speak across a range of subjects including business and management, leadership, marketing, PR, economics, finance, accounting, and HR.
Find out about any future events by visiting our events pages.
Career Prospects
Your future career is our business. That's why we offer further study opportunities across all our subject areas. Our postgraduate courses are a great way to enhance the skills you have already learnt, benefit from our links with industry and give you a CV that will catch the eye of employers.
CIPR qualifications are recognised across the PR industry and beyond. On completion of this course you will have a proven professional skillset and you will be perfectly placed to take advantage of opportunities for promotion to strategic and board-level PR leadership positions. Your strategic approach to PR will benefit you in your current role or organisation, and you will also be primed to apply your expertise to sectors including human resources, management consultancy or marketing.
- Head of PR
- Publicity manager
- Corporate communications manager
- Director of communications
Beckett Careers Team
Our careers service is not just there for undergraduates, we support our postgraduate taught and research students too.
Your postgraduate degree will boost your CV and help you stand out from the crowd. Whether you're just starting out on your chosen career path, changing careers or moving to the next level, we can provide you with expert advice and resources to help you take the next steps to achieving your goals.
Your Beckett experience
At Leeds Beckett your experience is important to us, find out more about what to expect from your time on this course and life at uni.
Experience Leeds Beckett
Our state-of-the-art facilities and learning environments give you everything you need to succeed – whether that’s completing your current studies or joining our cutting-edge research teams.
