Undergraduate BA (Hons)

Event Marketing with Foundation Year

Event Marketing with Foundation Year

Course Overview

  • UCAS code

  • Institution code

  • Main location

    Headingley Campus Beckett Park
  • Attendance

  • Duration

    4 Years
  • Start date

    20 Sep 2021

A foundation year at Leeds Beckett is an ideal transitional step into higher education and will fully prepare you for undergraduate study. We are offering our BA (Hons) Event Marketing degree with an integrated foundation year. If you don't have the required UCAS points to be able to secure a place on the full degree programme, this foundation year will prepare you for academic life at our university.

During the foundation year, you will study four events, tourism and hospitality management related modules. These will introduce you to the subjects included on each of our 11 routes, from tourism principles and practice to customer service experiences.

Two additional modules will develop the academic and study skills needed to successfully transition from school or the workplace to higher education and on to your full degree programme. You will also learn how to access the extensive resources and support services available here at Leeds Beckett, whether you need a hand locating specialist materials in the Library, or you need advice about personal issues.

During your second, third and fourth years you will study an average of six modules each year. Visit each of the course pages below for details of the modules offered as part of your chosen course.

This course is taught at The UK Centre for Events Management. The centre has a global reputation for events management education, international research and for supporting a generation of alumni working all over the world in a wide range of careers since 1996.

Your employability is at the heart of what we do, so placement opportunities and connections with industry are available throughout this course. You will have the opportunity to gain hands-on experience, helping to organise live events with potential employers and through live projects organised by the course team. You will also have access to guest lectures and a series of masterclasses hosted by visiting experts, who will give you an insight into their business success.

Your teaching will be informed by a team of marketing and events professionals who will share their expertise and help shape your learning. The course team includes Professor Emma Wood who specialises in marketing communications, social marketing and impact studies within the events sector.

You will have the opportunity to tailor your studies through a range of option modules, which feed into your course from the UK Centre for Events Management based at the university.

Why study Event Marketing at Leeds Beckett University...

  1. The internationally recognised UK Centre for Events Management (UKCEM) has been delivering events management education for 25 years
  2. The School of Events, Tourism & Hospitality Management was ranked in the top 50 best schools globally in 2020 by the Academic Ranking of World Universities
  3. Our specialist teaching team includes research-active academics and industry professionals who work as consultants to the course
  4. Develop professional contacts when visiting speakers come to offer unique industry insights during guest lectures
  5. Deepen your skills and experience, build your confidence, contacts, and CV, and improve your chances of jumping straight into a job after graduation with a paid sandwich year
  6. We'll help find the placement that’s right for you. You'll also continue to receive careers advice for five years after graduation


Graduate story: Helen Simpson Graduate Helen shares what she enjoyed about her course and how to make the most of the opportunities on offer.

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