Dan Lomax is a Senior Lecturer in Events Management. He joined the team at the UKCEM in 2010 following a 20 year career in music event promotion and production and now specialises in event planning and design.
Dan's research interests focus on understanding experience and service innovation in the independent music event sector. In addition he has interests in events design and production particularly focused on developing unique and innovative attendee experiences.
Dan is currently Level 4 leader and Placement and Employability lead for the BA Events Management course. As part of these roles he oversees personal tutoring delivery and support for students in first year and manages the process of preparing students for their placement year.
Dan currently teaches on the Event Production, Festival Management, Creative Event Design, Event Planning, Staging Safe Events and Professional Event Practice modules. He is also a mentor for the level 5 live event delivery assessment.
Currently Dan is undertaking an PhD focused on understanding how independent music venues and festivals innovate and develop their events in a climate of resource scarcity with a focus on their design approach and their use of professional and personal networks.
He has also a wider interest in music events and has looked at; employability motivations of events management students working at music festivals; the role of internships in the festival sector in developing professional social networks and social capital, and the ad-hoc organisational structure of un-licensed dance music event organisers.