Dr Timothy Yeardley, Senior Lecturer

Dr Timothy Yeardley

Senior Lecturer

A senior lecturer in Events and Sports Events Management with academic interests in management and leadership development, especially for first level managers. Areas of interest include: marketing, strategy, HRM, project management, finance.

Current research projects include development and training of First Level Managers in events, tourism and hospitality, with respect non-technical attributes, also known as soft skills, such as communication and teamwork. It includes investigating managerial philosophy and management psychology of those leading teams for the first time.

Further areas of interest include the development and rise of eSports and how this impacts event management. What role does event management have in these online activities?

Current Teaching

  • Events and sports event HRM
  • Marketing
  • Career development
  • Strategy

Research Interests

  • Events management and leadership
  • First Level Management and development and training around this
  • HRM and Strategic HRM
  • eSports

Dr Timothy Yeardley, Senior Lecturer

Ask Me About

  1. Business
  2. Economics
  3. Events
  4. Governance
  5. Human Resource Management
  6. Marketing
  7. Physiology
  8. Politics
  9. Project Management
  10. Psychology
  11. Public Relations