Chartered Institute of Marketing Professional Diploma

Professional Digital Marketing

Entry requirements

The entry requirements for this course are set by the CIM. One or more of the following is required:

  • CIM Level 4 Professional Certificate in Marketing or CIM Level 4 Certificate in Professional Marketing or CIM Level 4 Certificate in Professional Digital Marketing.
  • Any relevant level 4 qualification.
  • Bachelor's or Master's degree, with at least one third of credits coming from marketing content (i.e. 120 credits in Bachelor's degrees or 60 credits with Master's degrees).
  • Professional practice (suggested two years in a marketing in an operational role) and diagnostic assessment onto.
  • All applicants should satisfy our University English language requirements.


    IELTS 6.5 with no skill below 6.0, or an equivalent qualification. The University provides excellent support for any applicant who may be required to undertake additional English language courses.

    Mature Applicants:

    Our university welcomes applications from mature applicants who demonstrate academic potential. If you have recent relevant work experience and/or professional qualifications, we may be able to consider you for entry through our ‘Recognition of Prior Learning’ policy. Please ensure that you list both your qualifications and relevant work experience in your application.

    All applicants should meet our standard entry requirements of GCSE grade C in English language and, where specified, Maths. Alternative qualifications such as functional skills are accepted in lieu of GCSEs for most courses.