MSc

Management and International Business

Teaching & Learning

What you'll learn

Develop your knowledge and understanding of the principles and theoretical foundations which govern the modern marketing environment, allowing you to progress in a specialised area of marketing such as international or services marketing.
Acquire a strategic organisational perspective and a basis for progression and application of strategic level skills, competencies, and decision-making capability.
Gain a critical understanding of contemporary accounting and financing principles which support business decision-making and financial resourcing in both the private and public sectors.
Develop functional knowledge and a critical understanding of key perspectives on human behaviour within the organisation and on the nature and processes of organising and managing human activity.
Examine global business strategy perspectives for organisations and key actors. This module will address the strategic and management issues that multinational, global and other organisations face whilst operating across borders. You'll review the main aspects of operating globally, from strategic analysis to issues of formulation and implementation in the various business functions. You'll also analyse the key strategic and managerial challenges for firms. You'll gain the knowledge and skills to develop and implement business strategies within a variety of organisational and geographical settings. To achieve this, you'll study how managers can use a variety of analytical tools to craft a strategy to help the organisation gain and maintain its competitive advantage and achieve its objectives. You'll be introduced to the language, analytical tools, frameworks and normative models of strategic management. You'll consider strategy from various organisational settings, including public and not-for-profit. You'll understand the 'why', 'what', 'where' and 'how' of strategy.
Develop your knowledge and understanding of the principles and theoretical foundations which govern the modern marketing environment, allowing you to progress in a specialised area of marketing such as international or services marketing.
Acquire a strategic organisational perspective and a basis for progression and application of strategic level skills, competencies, and decision-making capability.
Gain a critical understanding of contemporary accounting and financing principles which support business decision-making and financial resourcing in both the private and public sectors.
Develop functional knowledge and a critical understanding of key perspectives on human behaviour within the organisation and on the nature and processes of organising and managing human activity.
Examine global business strategy perspectives for organisations and key actors. This module will address the strategic and management issues that multinational, global and other organisations face whilst operating across borders. You'll review the main aspects of operating globally, from strategic analysis to issues of formulation and implementation in the various business functions. You'll also analyse the key strategic and managerial challenges for firms. You'll gain the knowledge and skills to develop and implement business strategies within a variety of organisational and geographical settings. To achieve this, you'll study how managers can use a variety of analytical tools to craft a strategy to help the organisation gain and maintain its competitive advantage and achieve its objectives. You'll be introduced to the language, analytical tools, frameworks and normative models of strategic management. You'll consider strategy from various organisational settings, including public and not-for-profit. You'll understand the 'why', 'what', 'where' and 'how' of strategy.

What you'll learn

Study the inter-relationships of 'uncontrollable' (macro) environmental factors in international business environments, and examine the impact of these external environments on the international operation of enterprises.
Develop an in-depth understanding of the dynamics and specifics of the country markets that have been, and continue to be, emerging, and those now identified as emerging. You'll gain an in-depth and strategic understanding of international marketing theory and its application to the marketing laboratory that emerging markets (EMs) represent.
Undertake an in-depth research project in a subject area that is appropriate to your course and your interests.
Complete a project that explores a key issue for a client organisation - a small business, public sector organisation, social enterprise etc. You'll focus on a key issue that the client organisation requires intelligence and information to help them tackle and address. In working with the client organisation, you'll develop and negotiate a suitable project involving the collection and analysis of a range of data and information.
Study the inter-relationships of 'uncontrollable' (macro) environmental factors in international business environments, and examine the impact of these external environments on the international operation of enterprises.
Develop an in-depth understanding of the dynamics and specifics of the country markets that have been, and continue to be, emerging, and those now identified as emerging. You'll gain an in-depth and strategic understanding of international marketing theory and its application to the marketing laboratory that emerging markets (EMs) represent.
Undertake an in-depth research project in a subject area that is appropriate to your course and your interests.
Complete a project that explores a key issue for a client organisation - a small business, public sector organisation, social enterprise etc. You'll focus on a key issue that the client organisation requires intelligence and information to help them tackle and address. In working with the client organisation, you'll develop and negotiate a suitable project involving the collection and analysis of a range of data and information.