Ben studied Business and Management at Leeds Beckett and graduated in 2015. He is Chief Executive Officer of a mobile games recommendation and personalisation app, Get-Andi.com. This is a new concept that aims to help mobile games enthusiasts find and try games from the Android Play store based on their previous likes and purchases.
He leads a team of industry professionals focused on developing the app and bringing it to market. His principle colleagues are Sam Koch, Chief Technical Officer, who has had two previous start-ups, including the charity donation app ‘Tinbox’, and Kris Bennett who has ten years’ experience in digital marketing within the games industry.
On winning, Ben said: “This prize means more than a financial injection, it shows progress and credibility in our work and what we do. The money itself will be used to improve our marketing to continue to build awareness of our business and product.”
On his time at Leeds Beckett, Ben added: “It is really amazing to be able to study business and then come back two years later and win an award for the business I have started; hard work certainly pays off!
“The support and knowledge from tutors and like-minded students around me made an undeniable difference to my career. On top of studies, Leeds Beckett allowed me to openly push the boundaries of my ambitions in business, working with societies, local companies, attend relevant events, give lectures and consult with the Enterprise and Innovation Academy. I am grateful I attended a university with such a diverse array of relevant resources and am glad I took advantage of them.”
Stephen Griffiths, Enterprise Development Officer for the Enterprise and Innovation Academy for Students at Leeds Beckett, said: “Our annual Business Concept competition attracts entries from students and recent graduates from across the campus. Such a wide range of concepts, all ready to start, are difficult to judge. This was especially apparent this year with Ben’s tech business just edging the award from a social enterprise ‘Jyoti Offerings’. Jyoti Crystal Imix is launching her new business to help empower wellbeing in women and children.
“At the other end of the scale, Ben and his colleagues have already achieved some investment to bring their games recommendation app to market. Our concept award allows the Enterprise and Innovation Academy to celebrate entrepreneurial activity from our students, demonstrating their enterprise skills and technical knowledge, gained whilst studying at the University.”
To find out more about Ben’s business and to try the app, please visit www.get-andi.com.