Manage your preferences

The Leeds Beckett website is designed to enable you to manage your own privacy preferences. By clicking on 'Cookies' below you can manage what data the site collects about your browsing. This will only maintain if you are on your own device or using a synched version of your chosen browser. If you are using a shared or public machine without synching your browser then there is no need to change the preferences.

Our site is built with accessibility in mind and we seek to adhere to the WACG AA levels of compliance for digital accessibility. To support that we have provided instructions on managing animations below.

Cookies

Necessary Cookies
Necessary cookies enable you to use all the different parts of leedsbeckett.ac.uk. Without them services that you have asked for cannot be provided. Necessary cookies can only be disabled by changing your browser preferences.
Analytical Cookies
Analytical cookies help us understand how people are using our websites, so we can improve them and provide a better user experience. We also sometimes get our approved partner companies to analyse how people are using Leeds Beckett Websites and they may set their own analytical cookies in order to do this.
Marketing Cookies
Marketing cookies allow us to provide you with online adverts that are the most relevant and useful for you.
For more information please view our Privacy Policy

Animations & Interaction

The Leeds Beckett University website occasionally uses animations to page elements and animated gifs to add impact to pages. If you wish to stop them from playing for accessibility purposes or for personal preference then please see the guidance below. Please note that browsers sometimes change how they operate, so please refer to your browser help files to find their latest information.
How do I turn off animations?

Chrome

Chrome users will need to use browser extensions. Animation Policy from Google will help you set your own preferences.

Microsoft Edge

There is currently no way to disable animations within Microsoft Edge. Users of Edge (Chromium) browser can install the Chrome extensions above and use them.

Internet Explorer

To stop animations on a single page you can just press the 'Esc' key. This will stop the animation on that page. If you wish to restart the animations you need to refresh the page. To permanently disable the playing of animated GIF images, open Internet Options > Advanced tab. Under the Multimedia section, uncheck the Play animations in webpage check-box, click Apply and Exit and then restart your computer.

Firefox

Type about:config in Firefox address bar and hit Enter to open Settings. Search for the image.animation_mode flag and change its value from Normal to None. Once you restart Firefox this will disable animations.

Dr Mark Badham

Senior Lecturer

Mark Badham, PhD, is Senior Lecturer in Public Relations at Leeds Business School. His research interests centre broadly around digital corporate communication and public relations. He has published research on issue and crisis communication in digital media-arenas, news media roles in mass communication processes, government communication during a global pandemic, corporate social responsibility (CSR) communication during a global pandemic, organisational relationship management strategies, organisational social media engagement, an organization-stakeholder love framework, and organizational legitimation strategies.

Prior to joining academia, Mark worked as a public relations professional for governments, politicians, corporations and NGOs in Australia. He has taught corporate communication and public relations courses at Aalto University School of Business (Finland), Jyvaskyla School of Business & Economics (Finland), Helsinki School of Business (Finland), Haaga-Helia University of Applied Sciences (Finland), University of Helsinki (Finland), Estonian Business School (Estonia), LCC International University (Lithuania), ISM University of Management and Economics (Lithuania), Pforzheim University (Germany), and Bond University (Australia).

Current Teaching

COMM528 Brand Communication
COMM721 Strategic Communication Planning & Management
CSR Communication

Research Interests

Mark is Co-Editor of the Handbook on Digital Corporate Communication, to be published in 2023 by Edward Elgar Publishing, which is aimed at scholars and practitioners of corporate communication across the globe. He is also a co-host of the Digital Corporate Communication (DCC) Podcast (30 episodes recorded in 2022) to be launched in early 2023 for a global audience of scholars and practitioners of corporate communication. He is a member of the ‘COVID-19 Communication Research’ project based at Jyvaskyla School of Business & Economics (along with Dr. Chiara Valentini, he is a co-recipient of a EUR 150,000 research grant from Helsingin Sanomat Foundation) which examines roles of the news media and public perceptions in pandemic communications across six countries (Finland, Sweden, Italy, South Korea, USA and Australia). Mark has shared his research findings with international audiences at a Global Alliance webinar (2022), European Public Relations Education & Research Association (EUPRERA) conferences (2018, 2019, 2021 & 2022), International CommunicationAssociation (ICA) conferences (2020, 2021 & 2022), International Public Relations Research (BledCom) symposiums (2017, 2021 & 2022), Corporate Communication International (CCI) conferences (2013 & 2018), and European Group for Organizational Studies (EGOS) colloquiums (2014 & 2016).

His research interests centre broadly around digital corporate communication and public relations. He has published research on issue and crisis communication in digital media-arenas, news media roles in mass communication processes, government communication during a global pandemic, corporate social responsibility (CSR) communication during a global pandemic, organisational relationship management strategies, organisational social media engagement, an organization-stakeholder love framework, and organizational legitimation strategies.