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Kacy Mackreth

About Kacy Mackreth

Kacy joined Leeds Beckett University in 2004 as Marketing Co-ordinator for Carnegie Weight Management, a research unit at the University.

Kacy was responsible for overseeing and co-ordinating all Carnegie Weight Management marketing activities and was involved in the initial delivery of Carnegie International Camp, Britain's first residential weight loss camp for overweight children.

She had supported the delivery of a number of sports and leisure marketing modules within the faculty on a temporary basis and had previously worked at Worcester Sixth-Form College teaching in Physical Education and Sports Science whilst completing her Masters degree in Strategic Marketing. She has professional marketing experience on both sides of the Atlantic, including the post of Senior Programme Director at the Palisades-Malibu YMCA in Los Angeles.

Her current role is working as a Senior Lecturer on the BA (Hons) Sports Marketing course.

Current Teaching

Kacy is the Module Leader of:

  • (Level 1) Personal Development Planning
  • (Level 2) Sports Sponsorship
  • (Level 2) Work Experience

She assists in the modules:

  • (Level 2) Marketing Communications for Leisure & Sport
  • (Level 2) Research in Practice for Leisure & Sport

Alongside this she is an Undergraduate Dissertation supervisor.

Research Interests

Kacy's recent research subjects include Sports Marketing, Sports Sponsorship, Relationship Marketing and Consumer Behaviour.

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