Leeds Business School modules

Module list

Module overview: The module will examine the understanding and utilisation of different financial information for managers. It will also consider how shareholders can use financial statements as a means of evaluating the firm’s performance.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The purpose of this module is to develop an understanding of business objectives and functions, the role of finance, accounting, and the accountancy profession considering governance, ethics, and the impact of the external environment on business activities.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module ‘Data Analytics and Management’ enables students to - by using statistical methods - describe, present and identify the salient features of business data. These are essential tasks for commercial decision making. A series of learning activities will be undertaken in the classroom as well as in the IT lab (using Microsoft Excel).

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Foundations of International Business is a level 4 module which seeks to introduce students to the theory and practice of International Business. The module assumes no prior knowledge. The module will familiarise students with key concepts and terminologies in International Business. It will allow students to understand drivers and barriers to the globalisation of business, the institutional structures which support global business and issues facing firms engaged in international business. Taught materials will utilise and case vignettes from the business media. Students will apply knowledge to contemporary issues through seminar activities and assessment. 

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module will provide essential tools and theories of economics that provide business students with a base to identify the economic dimensions of the human condition in a business environment. The module will promote an understanding of the operation of key global markets and consider important worldwide macro-economic issues.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Institutions and the Business Environment is a level 4 introductory module exploring the domestic and international business environment in which organisations operate. Private, public and third-sector organisations are part of a complex, interlinked, organic social system affording them both opportunities and threats.  The module seeks to develop an understanding of the key external factors and issues that organisations face in all aspects of their activities and how they are placed in such an uncertain environment.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module introduces the basic skills underpinning financial and management accounting and to help students evaluate their own competencies.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module provides an introduction to mainstream and heterodox views of political economy. Study of this module will help you to understand contemporary economic and political debates. It will explore the origins of these different perspectives/world views/ideologies and what the different views mean when we look at real world issues in economics and finance.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module introduces students to the commercial, political and societal context of public relations and brand communication and presents its history, academic and professional development. Moreover, it provides useful insight on the most important theories, concepts and paradigms in PR and brand communication and analyses the current trends in the industry. Finally, the module introduces the concepts of ethics and professionalism in contemporary public relations and brand management.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This is the first key module in fundamental microeconomic concepts and principles, taken by students. It introduces students to some of the essential mathematical techniques employed routinely in economic analysis. The principal learning outcomes are:

  • A sound knowledge of modern microeconomic theories and methods
  • The ability to apply these methods to analyse critically government policies
  • A sound understanding of and an ability to apply relevant mathematical methods
  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module is about the people side of business. It is structured into four main themes of motivation, management, leadership and teams. It looks at these within the context of culture, political environment, global working and intercultural competence. Each theme covers a range of inter-related topics. The module is one where students participate in developing not only the knowledge but the skills for employability in business and reflect on their development of these during the module. This module also requires students to start on the research process with guided research activities. The assessment provides students with a development challenge as well as being an assessment. For example, the group discussion which they have as their first component of assessment, and the practice and feedback they get, will develop their ability to be a critical thinker and to articulate the skills they can offer an employer. For the assignment they will have preparatory research and reflective activities.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module aims to develop an understanding of organisational marketing and its relevance to the HR professional. The module will help students become familiar with the key marketing principles and appreciate how contemporary marketing concepts are applied by organisations. Students will gain an insight into the challenges of applying marketing and the consequences for an organisation that fails to become customer orientated. Furthermore, students will understand the importance of employer branding which is the promotion of attributes and qualities, often intangible, that make an organisation distinctive, promise a particular kind of employment experience and appeal to those who will thrive and perform best in its culture.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module has been specifically designed to give a detailed insight into the fascinating world of marketing. It explores a variety of concepts, models and theories concerned with marketing, as well as relating them to the profession and reality of marketing in practice.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: An introduction to business ethics and the relationship to business decision-making.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module is designed to help students understand and develop core professional communication skills and gain experience with media technologies and strategies commonly used in work-based environments. At the end of the module they should be able to communicate (written, audio, visual and orally) in a clearer, more coherent, more concise and ethical manner in the performance of a variety of formal, informal and professionally-relevant tasks for a range of audiences.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Students look at the development of journalism in the UK in order to set news-reporting in its context. In terms of practical reporting, students will learn how to source stories and write them in an accurate and interesting manner. Simulated and live tasks will enable them to test their competencies and understanding of what it means to work as a professional journalist.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This marketing module will help students become familiar with the key marketing principles and appreciate how contemporary marketing concepts are applied by organisations.  Students will gain an insight into the challenges of applying marketing and the consequences for an organisation that fails to become customer orientated. At the end of this module students should be capable of analysing a business environment and apply an appropriate marketing mix and other marketing concepts to help an organisation achieve its market goals.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The purpose of this module is to develop an understanding of the structure of business finance and its application to the decision-making processes in organisations. The module examines the theoretical concepts and practice of modern approaches to business finance. It is intended that this module will enable students to develop their intellectual, academic, communication and problem-solving skills.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Contemporary PR Communications encapsulates modern corporate and strategic communications and will provide students with insight into a substantive collection of core topics that reflects modern practice in a range of sectors and global settings.  These include core functions and roles for communications practitioners such as stakeholder engagement and management, CSR, reputation, image and identity management, visual communications, media relationships, digital and social media management, public affairs, issues and crisis management, events management and employee and internal communications.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module will: Enable students to apply International Accounting Standards in the production of financial statements. To facilitate an evaluation of accounting standards in the context of accounting concepts and the qualitative characteristics.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module looks at the accounting and finance information that is particularly relevant to business managers. It will cover how financial performance is reported and some of the most frequently used techniques of financial decision making. Through lectures and seminars, it provides an opportunity to discover what accounting and finance can do for a manager, what it cannot do, and how it can be used to identify performance.    

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module enables students to explore the concepts, theories and models of management, foresights, future focus and sustainable development. The module provides students with the opportunity to consider and develop their own understanding of management, conceptual models and behaviours, and challenges them to consider their responsibility to think about the future in the work they do and the decisions they make. The module helps students to build management and leadership capability of forward thinking, applying creative techniques to become more aware, anticipate and learn about future opportunities and challenges and explore the actions they can take to positively shape an interlinked future: personal, professional, organisations and global.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module offers an in-depth appreciation of the integrated marketing communications planning framework and its relevance in developing and delivering contemporary marketing communications activities and campaigns across a range of different industry sectors.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module will develop your research and study skills and prepare you for your Level 6 Final Year Project. As consumers of research, you will need to be able to understand and analyse appropriate research literature in order to inform and justify a research question/academic enquiry. You will develop your abilities to appropriately choose research designs to design appropriate enquiries. You will also engage with ethical aspects related to research.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: Course Team happy to counsel students on appropriate choices
  • Module semester: Semester 2

Module overview: This is the second key module in fundamental microeconomic concepts and principles, taken by economics students. It follows on from the core material taught in Introductory Microeconomics and continues to provide a rigorous grounding in the essential tools of microeconomic analysis. It also introduces students to some of the essential data analysis techniques employed routinely in economic analysis. The principal learning outcomes are:

  • A sound knowledge of modern microeconomic theories and methods
  • The ability to apply these methods to analyse critically government policies
  • A sound understanding of and an ability to apply relevant quantitative methods
  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module provides students with conceptual and practical tools to interpret and analyse businesses and organisations that operate with an international scope. This international aspect provides unique and distinct challenges for managing Operations and Supply Chain, in particular:

  • The substantial if not complete global nature and length of supply chains both upstream and downstream
  • The challenges and opportunities of outsourcing and offshoring
  • The cultural dimensions of choosing locations and managing operations and franchises on a global stage
  • Integrating standard operations management tools and techniques into a global framework
  • Managing and manipulating demand and planning data along supply chains
  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module is interactive in nature and aims to maximise student involvement via a range of individual and group activities facilitating the development of graduate attributes. It places learning and development in the context of the reality of current organisations, emphasising its critical role in organisational effectiveness. It considers in depth the processes of identification of training and development needs, the design, delivery and evaluation of learning. It considers methods including coaching; mentoring and e-learning in depth. Learning outcomes relate to the development of core skills and knowledge in the area of Employee Development practice.  

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module will build on the knowledge acquired in Accounting & Finance for Managers and introduce students to further concepts and principles of management accounting.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module addresses the need for students to consider the financial context of organisations in the public, not-for profit and third sector, and issues involved in their management. It specifically concerns the increasingly important part played in the global economy by partnerships and collaborations between public, private and third sector bodies. It considers the sources of funding of public services, the managerial skills needed to manage them, and the need to work with and across sectors and organisations to deliver public service and welfare outcomes. The module will also address the need for students to be aware of the differing organisational contexts in which management and finance is practised.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module provides students with the tools to understand the range of issues modern businesses need to survive in a global environment, covering issues such as strategy, structure, culture, leadership, change management and motivation theories.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module covers contemporary theory in the Management of Human Resources, and applies it to a variety of organisational settings. Human Resource Management policies are analysed from the perspective of managers within organisations. Case studies are investigated to identify best practice and practical solutions for organisations.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module aims to provide an understanding of the nature of managerial decision making and its complexities including the tensions between ethics and cost effectiveness. The role of cognition, perception and motivation in decision making is considered as well as the managerial negotiation skills needed in effective decision making. The module is both practical and underpinned with appropriate academic theory.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module has been specifically designed to give a detailed insight into the fascinating world of marketing.  It explores a variety of concepts, models and theories concerned with marketing, as well as relating them to the profession and reality of marketing in practice.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module is designed to attain the basic understanding of the Marketing Research process and further develop knowledge and skills in planning and implementing marketing research projects.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Develop students’ ability to examine complex businesses and organisations to determine how the operations and its supply chain produce competitive advantage and improve performance to customers. By using a range of real life scenarios using both qualitative and quantitative data in different media students learn to first comprehend, then apply and analyse concepts and principles from the field of operations and supply chain management. Assessment takes the form of a multi-media case constructed using a real-life client organisation, which the students have to navigate and analyse, and make recommendations for improvement using the tools and techniques they have learnt.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Provides students with the opportunity of studying in some depth particular approaches used in business and economic planning and forecasting.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Communication professionals routinely have to conduct research, commission research from others, and/or evaluate the methods and results of others’ research. These needs mean that modern professionals need to understand not only how research is done, but also what distinguishes good research from bad. This module will create opportunities for students to explore topics of interest in preparation for the final year dissertation/journalism project by focusing on research ethics, research design, and research methods. Students will also be actively reading real examples of research - both from the field and academics; practice the skills associated with research design, data collection and analysis; and discussing how research affects our daily lives.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module will provide students with the key concepts necessary for practising responsible management in Business. Students will be immersed in a range of scenarios in which they will be required to make authentic decisions and to learn through the context, their values and critical reflection of their practice and apply this to keys areas of the business environment and relevant theory. Students will be challenged to draw on interdisciplinary and multi-disciplinary knowledge, on previous and current learning, on formal and informal learning and on extra and co-curricular activities. In this they will be encouraged to see the bigger picture and to develop their own values, employability and professional behaviours. They will be supported in the emergent awareness and understanding of their own ethical positions and will learn how to manage and act responsibly collaboratively and as individuals and to reflect on and develop their own practice as a result.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module develops a range of skills to support the personal development and employability of students. In particular the students will develop communication and team-working skills and will be able to demonstrate these in the assessments. They will acquire basic accounting system skills and use these to prepare management information. It will also assist contextualisation of their studies.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The aim of the module is to familiarise students with the essentials of planning and managing brand communication campaigns. It will examine the various steps necessary in the planning and delivery of a campaign. In addition, students will gain knowledge of how these steps are applied in various contexts with respect to organisations ranging from the private to the not-for-profit-sector; and how strategic brand communication plays a vital role in the achievement of organisational KPIs.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The purpose of this module is to critically examine, from a strategic perspective, the contribution and importance of corporate financial decision making to the achievement of the enterprise's corporate objectives.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module is designed to facilitate an in-depth understanding of how advertising decisions are made at a strategic level. The strategic advertising planning process is a key component of marketing communications and contributes to the achievement of marketing, and corporate, objectives. The changing role of advertising within contemporary organisations cannot be denied, so an in-depth understanding of the impact of these changes is vital to support effective decision-making within the planning process.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Provides students with the opportunity to improve their understanding of econometric principles and modern methods, and to enable them to apply these techniques in the statistical testing of economic theories and models, and forecasting of economic and financial variables.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Applied Finance for Enterprise is a level 6 module intended to be suitable for business students who need not necessarily be accounting specialists. The objective is for students to be able to select and apply appropriate financial techniques in the production of a realistic and practicable financial business plan. Students produce a realistic financial business plan for a proposed venture. This may be an individual piece of work, but with the option of a group plan where all members of a small group have a role in the proposed business. The emphasis is on producing a plan which the student could practicably implement after graduating. Markets and an operational plan for the enterprise should be addressed, with detailed costings, cash budgets, income statements and statements of financial position, backed up with appropriate evidence, to demonstrate the financial viability of the proposal.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module applies the approaches and tools of microeconomic analysis to broaden and deepen understanding of issues important to business success and public policy, and to further develop students’ academic skills at level 6. The focus on enterprise and the competitive process will strengthen understanding of the context for and determinants of industrial dynamics and highlight aims and limitations of market regulation and competition policy. Students’ understanding of business and policy will develop via the application of microeconomic tools and approaches to firm and industry cases. The main outcomes are for students to understand, apply and critically evaluate the major approaches and tools for the analysis of firms and industries such as the structure, conduct performance paradigm and to consider the challenges to these raised by new industries and alternative perspectives.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Business Strategy provides a critical understanding of the whole organisation. It enables graduates to develop the skills, knowledge and understanding to critically comment on, and contribute to, the strategies of any organisation. Students work with complex, substantial and real-life business problems. They hone skills in critical analysis and creative problem-solving, which helps to develop genuinely useful skills so that they can compete for jobs more effectively. They consider topics such as the business environment, strategic capabilities and purpose of organisations, and the importance of culture as a driver of strategy; they also learn to distinguish between business and corporate levels of strategy, and the dilemmas which come with innovation, mergers and internationalism.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module aims to facilitate an understanding of branding, consumer relationships with brands and the brand management process in a dynamic, highly competitive and global operating environment.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module uncovers the dirty secrets of how tax havens work and how they disrupt the global economy. It explores the opaque, secretive and confusing world of financial crimes saturated with stories, rumours and anecdotes. Thus, the module is of critical importance to finance, accounting and business students. Corruption is one of the most serious global challenges of our time and is estimated to cost over a trillion US dollars annually, which when put into perspective, is equal to the annual GDP of Indonesia or the worth of IT giant, Apple.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Creativity and innovation underpin prosperous economies and the organisations within them. Creativity is a driver of innovative companies and can encompass creative people, creative products and creative processes being developed within creative environments. Whilst most organisations and leaders embrace the importance of creativity and innovation, few understand how creativity and innovation is to be developed. Indeed, many organisations favour a one dimensional managerialist worldview that promotes production based approaches in which the imperative is short term efficiency and profit. The module aims to change the one dimensional perspective to a more fluid multiple perspective and multi-disciplinary view of how creativity and innovation can enhance organisations’ success.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module aims to develop a critical awareness and understanding of the complexity of managing cross-cultural issues, diversity and inclusion in the home and global business environment. The module will draw upon key academic theories, current research and management practice to inform student learning.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module is specifically designed to give insights into the crucially important area of digital marketing and subsequent strategic decision-making in this area. The digital environment has a dramatic impact on marketing in the 21st century. Hence future managers will need to appreciate a variety of concepts, models and theories concerned with digital marketing such as web paradigms, evolving and emerging digital platforms, media and content, strategic decision-making and the integration of digital marketing.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Innovation and entrepreneurship are key drivers in the global economy. Knowledge and ideas are becoming increasingly important sources of competitiveness and economic growth. In the ever changing world of work, innovation and entrepreneurship have grown, and will continue to grow. The module aims to develop students’ understanding of the challenges that are present in setting up and developing entrepreneurial business opportunities in today’s global economy.  

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The Finance - Corporations and Markets module is designed to facilitate a comprehensive overview of corporate financial management. More specifically, it will address the main aspects of corporate finance including corporate investment and financial decisions, the objective of corporations and managers, and the main agency issues within corporations.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The purpose of this module is to critically examine, from a strategic perspective, the contribution and importance of investment activities satisfying the differing needs of investors. This will incorporate the effects of risk and uncertainty upon valuation, including the structure and analysis of investment portfolios.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module explores the importance of ethical business decision making, how the governance of firms should be organised and the consideration of stakeholders in developing approaches to the social responsibility of businesses. Ethics and business success, in terms of survival and profitability, have been proven to go hand in hand in many research studies. Through a case based approach students will build upon their knowledge of business operations established in their previous studies to gain a critical insight into building an ethical and sustainable business.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module provides the theoretical and practical underpinning for global issues management and crisis communication. Students in this module will learn about issues management as a process of facilitating communication leadership in organisations in order to mitigate threats to the organisations. Likewise, they will develop knowledge matching response strategies to different situations, crises, and stakeholders. Students will have the opportunity to practice these skills in Leeds Beckett’s simulation laboratory. 

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module aims to develop students’ awareness of the dynamic and complex international business environment and to take a critical approach in analysing and evaluating internal/firm specific organisational structures and business entry/expansion strategies for foreign markets, government and regional trade and investment policies and relevant aspects of economic theories that collectively form and inform decisions in the world of international trade and investment. Critical engagement with various theoretical perspectives and conceptual frameworks related to foreign market servicing decisions and ethical stances and the synthesis of these with empirical findings is central to the module aims.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Students will learn to apply and use project management tools and techniques and develop transferable employability project skills. Students will learn and use a range of principles, tools (including relevant software) and techniques that assist project managers in ensuring that the project is delivered on time, to the right standard and to budget through an effective and developed team. Students will go through the lifecycle of two projects producing a project planning dossier for a project manager, and a review of the management of a project for the other. The assessment replicates the tasks of a project manager, and includes the experience of operating in a virtual dispersed project team.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module aims to set retailing activities into a marketing context from both a European and global perspective and provide a coherent framework for the recognition of key retail marketing strategic issues. It will also provide a framework for students to understand the organisational and operational issues related to successful retail marketing activity.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: Leaders spend significant amounts of time managing the Human Resource needs of their staff and aligning this strategically with their organisation’s requirements. This module gives students a critical understanding of the strategic and operational requirements for the effective Human Resource management of their staff. The impact of and approaches to leadership and the ethical behaviour of leaders are considered alongside of this as they strive to support their staff needs in a fast changing environment. The nature of the employment relationship and Human Resource Management practices are evaluated, with emphasis on effective leadership strategies for practice. 

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module aims to synthesise a variety of diverse accounting and finance subject areas already encountered by students, as well as introducing students to strategic planning and control within a realistic context. The module also has a strong focus on skills development and critical reflective practice, enhancing employability skills and lifelong learning skills.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module provides learners, first, with an evaluation of the competing values framework and how it integrates four contrasting perspectives on organisational effectiveness by critiquing the evolution of management models.  Secondly, it explores the human relations model, which focusses on creating and sustaining commitment, cohesion and positive morale which is in contrast to the third section, the internal process model which focuses on establishing and maintaining stability and continuity.  Fourth, the rational goal model is explored with its emphasis on the importance of vision, goal setting and execution for competing effectively before fifth, a consideration of the open system model which focuses on change, adaptability and external support.  Throughout, the link with leadership and effective management is challenged.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module helps to enable students to critically evaluate the fundamental concepts and theories of modern finance, identifying how these can be effectively applied in both national and multinational organisations. The module critically looks at the issues of investment, financing and divided policy. The assessment encourages deep learning through extensive reading of the literature. It enhances students’ ability to critically and constructively engage the theories, tools and techniques learnt in the course and their applicability in a given scenario.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module is designed to introduce the student to a range of financial accounting concepts and techniques. The analysis of published financial statements is an important part of this module. The teaching and learning strategy adopted will seek to lay the foundation for students whereby they move from dependence upon tutors towards a position where they are taking increasing responsibility for their learning and becoming self-manager learners. There will be two forms of assessment: A group case study assignment based on the evaluation of a set of published financial statements; and an examination.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module combines topics in both macroeconomics and microeconomics and exposes the students to a selection of topics in economic theory which are relevant to understanding the economic environment in which banking, investment and financial decisions are made, and the implications for those decisions for practical banking, investment and financial outcomes.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module combines topics in both macroeconomics and microeconomics and exposes the students to a selection of topics in economic theory which are relevant to understanding the economic environment in which banking, investment and financial decisions are made, and the implications for those decisions for practical banking, investment and financial outcomes.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module is aimed at introducing the supply chain concept to business students by using a variety of companies in the current economic conditions and how they are changing their business practices to achieve their corporate objectives. This allows the students to understand the implications of supply chain management and formulate solutions to enhance organisational performance.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module covers the investment world which is divided into owners (those who invest in equities, or stocks) and lenders (those who invest in debt, or bonds). The three basic types of investment securities are money, debt (bonds) and equities (stocks). The module also covers the scope of passive and active investments. Finally, the module covers the theory and concept of Capital Budgeting Analysis which is a process of evaluating how one invests in different assets by answering the question whether the future benefits of a particular project will be large enough to justify the investment given the risk involved? 

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module introduces students to strategic management accounting and information systems theory and techniques. The module is designed to provide students with opportunity in a learning context to apply and evaluate a range of complex management accounting information techniques which are in existence and make informed judgements regarding their value. Students will be required to critically evaluate the application of management accounting information in a practical context.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The Financial Economics module is designed to facilitate a comprehensive economic analysis of the operation, efficiency and dependencies within and between national and international financial markets and their associated institutions, and to critically assess the impact upon the national and world economy of any failure of the financial sector.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module is designed to develop both functional competencies and critical understanding of a number of key perspectives on human behaviour within the organisation and on the nature and processes of organising and managing human activity.  As such it is designed not only to encourage the development of solutions to managerial problems but also to provide students with insights into the complex nature of organisational analysis and of organisational life.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module seeks to develop a critical understanding of accounting concepts, approaches and techniques and their impact on reported company financial performance and position, and on business decision making.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module seeks to bring together a strategic approach to harnessing both traditional and digital based marketing concepts and activities as an integrated approach to identifying a range of challenges, opportunities and problem solving. This will provide students with the contemporary marketing knowledge and skills required for being a professional in the competitive digital world of the 21st century.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: An analysis of money, banking and central banking with concentration on policy implementation by the Central Bank and resultant economic impacts both nationally and internationally.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: This module is designed to introduce the student to a range of operations and logistics management techniques.

The module provides a comprehensive approach to managing operational resources and associated supply chain management principles.

In short, it enables students to develop critical thinking and decision making for operational and logistical aspects of an enterprise and furthermore, students will develop an appreciation of strategies for planning and co-ordination in a supply chain.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module is aimed at professionals to succeed in procurement role of supply chain that often is tasked with driving the efficiency agenda of an organisation. This module contributes to the achievement of the overall aims and objectives of the procurement of the business enterprise in line with their green and sustainability criterion.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 1

Module overview: The module will examine the production and utilisation of financial information for Human Resource management. A key focus of the module will be to make finances accessible to non-financial managers.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module will examine the understanding and utilisation of different financial information for managers. It will also consider how shareholders can use financial statements as a means of evaluating the firm’s performance.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Students will undertake the process of planning a new entrepreneurial venture. They will analyse other entrepreneurs and entrepreneurial ventures by discussing cases and listening to video presentations (e.g. TED). The module employs a number of cooperative learning techniques that require each student to play an active role. Students will be required to evaluate the viability of a business concept in a project based group setting. In particular, students will be expected to demonstrate ability to convert primary and/or secondary research they have conducted regarding market demand into viability for a new product/service. The supervision process during tutorials will provide feedback on the groups’ business idea and planning.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module provides the foundation knowledge required for public relations, journalists and media practitioners to understand their rights and responsibilities in relation to the public. It also introduces students to the tools necessary for making decisions regarding the use of mass media by examining the legal, ethical and regulatory systems which govern contemporary communications industries.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: To enable students to create, manipulate, and interpret business data using the appropriate basic statistical methods.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module ‘Data Analytics and Management’ enables students to - by using statistical methods - describe, present and identify the salient features of business data. These are essential tasks for commercial decision making. A series of learning activities will be undertaken in the classroom as well as in the IT lab (using Microsoft Excel).

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will provide essential tools and theories of economics that provide business students with a base to identify the economic dimensions of the human condition in a business environment. The module will promote an understanding of the operation of key global markets and consider important worldwide macro-economic issues.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will provide essential tools and theories of economics that provide business students with a base to identify the economic dimensions of ‘real world’ outcomes. The module will promote an understanding of wider macro-economic and policy issues relevant to human resource management.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module develops the use of double entry bookkeeping and other techniques to produce company financial statements including cash flow. It allows covers the detection and correction of errors in accounting information. The module facilitates an appreciation of the way in which the desirable characteristics of accounting information and fundamental accounting concepts are applied in practice.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is designed to give an introductory overview of macroeconomics. The module covers both theoretical and policy issues and will debate important questions concerning unemployment, exchange rates, what determines economic growth, what causes inflation and why it is a problem, among other issues. Real-world situations will be discussed in order to illustrate the relevance of macroeconomics to students.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will build on the knowledge acquired in Introduction to Accounting and introduce students to further concepts and principles of management accounting.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Acquiring a fundamental knowledge of management accounting and organising data using appropriate tools.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Employee engagement is a challenging and complex topic that often falls to corporate communications experts. It merges issues related to organisational structure, culture (both organisational and national), technology, power, leadership, ethics, change, and everyday processes within organisations that help them to function. One of the assumptions for this module is that employees are vital and often undervalued stakeholders. Another is that in order to understand the role of PR, brand and corporate communications, build organisational strategy, create or maintain a positive reputation, all organisations must actively manage their relationships with employees.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is about the people side of business. It is structured into four main themes of motivation, management, leadership and teams. It looks at these within the context of culture, political environment, global working and intercultural competence. Each theme covers a range of inter-related topics. The module is one where students participate in developing not only the knowledge but the skills for employability in business and reflect on their development of these during the module. This module also requires students to start on the research process with guided research activities. The assessment provides students with a development challenge as well as being an assessment. For example, the group discussion which they have as their first component of assessment, and the practice and feedback they get, will develop their ability to be a critical thinker and to articulate the skills they can offer an employer. For the assignment they will have preparatory research and reflective activities.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module focuses on building self-reflection-in-action as a routine professional practice and strong communication skills by asking students to consider their professional identity and begin to develop their professional ‘brand.’ Throughout this module students will engage in exercises to improve their verbal, written and digital communication skills. They will also gain experience in online content management and curation.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module introduces students to contemporary issues in the media environment relevant to the Public Relations and Brand Communication practitioner. It tests students’ understanding of the media which is necessary for work in PR and communications industries, in addition to developing their presentation & essay writing skills.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module provides the opportunity to put learning into practice. It outlines the key stages of a marketing project by addressing the need to identify the target customer/audience, the importance of information gathering, how to deliver customer expectations, the need for alternative approaches and reflection on success.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: To enable students to create, manipulate, and interpret business data using the appropriate basic statistical methods.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This marketing module will help students become familiar with the key marketing principles and appreciate how contemporary marketing concepts are applied by organisations. Students will gain an insight into the challenges of applying marketing and the consequences for an organisation that fails to become customer orientated. At the end of this module students should be capable of analysing a business environment and apply an appropriate marketing mix and other marketing concepts to help an organisation achieve its market goals.

  • Level: 4
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module considers the technical and behavioural aspects in relation to implementing effective performance management and measurement systems. Strategies for implementation are considered and developed in order that the organisation successfully meets its objectives. The role of teams within this process are analysed, along with approaches for encouraging effective team performance.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will develop professional digital communication skills through a focus on each student’s personal brand and on their emerging professional presence on social media.

Lecture content covers the converged landscape of paid-earned-shared-owned (PESO) media, the rise of influencer marketing and the principles behind content marketing and authentic conversations.

Workshops help students develop their skills in personal branding and content creation.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Students will be able to identify opportunities for entrepreneurial marketing activities within both profit and non-profit Enterprises of any size, any industry and any sector.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module has been designed to enable students to improve their understanding of the finance sector by introducing them to some of the key aspects of major areas of the sector (such as Banking, Insolvency, Forensic Accounting, Money and the Finance Systems and Insurance) and to understand the legal, ethical and sustainable frameworks that surround the sector.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The purpose of this module is to develop an understanding of the structure of business finance and its application to the decision-making processes in organisations.  The module examines the theoretical concepts and practice of modern approaches to business finance. It is intended that this module will enable students to develop their intellectual, academic, communication and problem-solving skills.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is concerned with the financing and investment decisions made by corporate managers in pursuit of maximising the wealth of their corporate shareholders.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is built around the brief set by The Global Communications Project (GlobCom) which is an international student project involving students from 16 universities around the globe develop a communication campaign. Students work in mixed virtual intercultural teams to meet the needs of a real international client. The module is followed by a symposium taking place at one of the participating universities in which the student teams present their ideas to the client.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module explores the leadership skills and competencies required for managers in a global environment. Opportunities exist for students to benchmark themselves against those skills as potential Global Graduates and plan personal skills development. The ethos of the module will promote intercultural activity and interaction via participative work with attendance monitoring as part of the process. Indicative topics such as strategic leadership skills, cultural awareness, cultural perception, culture shock, cultural learning, intercultural team-working and communication.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module builds on earlier studies in macroeconomics to provide students with an understanding of recent developments in both theory and policy through the examination both of national economies and of international linkages between economies. Among the topics covered are economic growth, IS/LM model, Aggregate supply and demand in the open economy, DSGE model and stabilisation polices. The module involves both the analysis of theoretical models and the examination of a number of case studies drawn from recent economic events.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module familiarises students with the most important practical and legal aspects of the foreign trading operation. Financing, insurance, documentation, goods handling, and transportation are discussed within the context of an export contract and also under counter trade arrangements.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module aims to provide an understanding of the nature of managerial decision making and its complexities including the tensions between ethics and cost effectiveness. The role of cognition, perception and motivation in decision making is considered as well as the managerial negotiation skills needed in effective decision making. The module is both practical and underpinned with appropriate academic theory.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module provides the experience of planning, launching and running a business enterprise using a in a business simulated environment. Groups of students undertake market analysis and produce a financially viable business plan for their investors. The groups will then run the business via a simulation platform and make decisions based on the outcomes to improve performance. Each team must produce a final analysis of the results of their enterprise.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module is designed to enable students to understand the complexities of the contemporary marketplace and make effective marketing decisions to provide value for both their customers and organisations. Students will have the opportunity to explore the underlying theoretical perspectives of marketing management across a range of business contexts, and will be introduced to various tools for the development and management of marketing activities. The module also emphasises the need for rigour in marketing metrics and the monitoring and evaluation of the outputs and return on marketing investment to the organisation.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module enables students to apply the broad concepts, principles and theory of marketing to the marketing planning process i.e. the creation of a product or service offering that is appropriate for a defined target market segment.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Develop students’ ability to examine complex businesses and organisations to determine how the operations and its supply chain produce competitive advantage and improve performance to customers. By using a range of real life scenarios using both qualitative and quantitative data in different media students learn to first comprehend, then apply and analyse concepts and principles from the field of operations and supply chain management. Assessment takes the form of a multi-media case constructed using a real-life client organisation, which the students have to navigate and analyse, and make recommendations for improvement using the tools and techniques they have learnt.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: A fundamental part of the human resource (HR) management role is concerned with the mobilisation of a workforce, taking responsibility for ensuring that the organisation is able to access the skills it needs at the time and in the places that it needs them to drive sustained organisation performance. This involves attracting, retaining and, from time to time, managing the departure of staff from the organisation. Achieving this requires insight-driven strategic and operational activity. Organisations are obliged to compete with one another to secure the services of a workforce in labour markets that are continually evolving. 

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will cover theoretical knowledge and practical skills relating to the tax affairs of UK resident individuals.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module introduces students to aspects of economic theory which can be used to analyse and evaluate the operation of firms and markets in a modern capitalist economy. The module provides economic perspectives on the forces shaping business enterprises in a constantly changing world; how firms interact with each other strategically; and how firms tackle internal problems of stakeholders and agency.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Drawing on classic persuasion theories and their more recent developments, students are introduced to an area of well-known interest within the professional practice in the field of strategic communication, PR, marketing, lobbying and branding.

This module will analyse several approaches to the communication industry and its numerous persuasive intermediaries, whose work is to convey a message about a saleable product to a potential audience through one or more communication media.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The aim of this module is to give a broad understanding of the major concepts and principles of advertising in the context of integrated marketing communications and the development of an advertising campaign.  It also provides a foundation for further specialisation in this discipline.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module provides students with an opportunity to explore the wide range of theory and practice relating to leadership and management of human resources. The aim is to give students an understanding of the key concepts and principles of Leadership and HRM. The module would allow students to analyse their own leadership, management and HRM skills and styles in order to develop them further as they progress through their studies and into employment. It will also enable students to obtain the necessary skills and credibility to undertake further academic study and continue their growth in effectiveness by successfully managing their future learning.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will focus on the production and interpretation of the financial statements for a group of companies. This module will focus on the production and interpretation of the financial statements for a group of companies. The module aims to develop skills and techniques which enable the student to produce and interpret the financial statements of a group of companies. 

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module explores the global dimensions of environmental impacts and a broad range of environmental concerns with a primary focus on global climate change. Students will learn about the competing perspectives that are applied to the concept of sustainable development and will evaluate the range of policies that seek to enable individuals, business and governments to behave in an environmentally sustainable way.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: In a very crowded marketplace, retailers need to stand out from the competition and one way of achieving this is through effective visual merchandising. This module examines the techniques and strategies retailers employ to merchandise their products to attract customers. These include; window display techniques, space management, store design and layout, point of sale and product arrangement.

  • Level: 5
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module aims to introduce students to current issues in financial and management accounting and to evaluate accounting practice in the context of accounting theory.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module introduces students to the specialist discipline of marketing and communications in arts and cultural industries. From a practice and theoretical perspective, the module gives an insight into this global industry with an overview of arts sectors and contemporary marketing trends. Illustrated with contemporary case studies in commercial films, popular music and festivals, theatre and performing arts, galleries and museums, ballet, musicals and new hybrid digital art forms including gaming and fashion, the module explores the creative opportunities in arts and entertainment and its size, scale and growth as a significant international business sector and employer.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The aim of the Audit and Assurance module is to develop knowledge and understanding of the process of carrying out an audit and its application in the context of the professional regulatory framework.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Behavioural economics is concerned with the ways in which the actual decision-making process influences the decisions that are made in practice: it combines psychology and economics. Whilst the specific recognition of the behavioural approach is quite recent, the ideas that underpin behavioural economics have been researched and written about for a much longer period: the confluence of psychology and the economic nature of Man.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Business Strategy provides a critical understanding of the whole organisation. It enables graduates to develop the skills, knowledge and understanding to critically comment on, and contribute to, the strategies of any organisation. Students work with complex, substantial and real-life business problems. They hone skills in critical analysis and creative problem-solving, which helps to develop genuinely useful skills so that they can compete for jobs more effectively. They consider topics such as the business environment, strategic capabilities and purpose of organisations, and the importance of culture as a driver of strategy; they also learn to distinguish between business and corporate levels of strategy, and the dilemmas which come with innovation, mergers and internationalism.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will cover theoretical knowledge and practical skills relating to the tax affairs of UK companies.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module seeks to develop an awareness of current macroeconomic issues and the challenges they pose for policymakers. The aim is to introduce students to what these challenges are and the various macroeconomic models that attempt to provide an insight to policy solutions. This in turn leads to consideration of how different policies around the world are able to complement one another.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Managers and Human Resource (HR) professionals need to understand key developments in the theory and practice of employment relations and engagement, both within and beyond the immediate organisational context. This module allows learners to build on their knowledge and experience to develop the skills required to make informed and effective judgements about existing and emerging models, processes and practices of employee relations and engagement. The module is designed to encourage learners to assess and understand broader developments that influence the effective management of the employment relationship in organisations and managing conflict in the workplace.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Fashion is more than just a style of dress, and carries a multiplicity of meanings which impact upon society at large. Students will engage with fashion theory and history with particular emphasis on fashion and cultural movements. Since writing for fashion is different than other forms of PR communication, students will learn how to create fashion articles and promotional materials in order to become competent in this field.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module provides students with a detailed introduction to some key issues, actors, organizations, processes and instruments in the finance system. Exploring these highlights how regulation creates spaces for aspects of finance but also creates vulnerabilities that are systemic.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The purpose of this module is to critically examine, from a strategic perspective, the financial market and the contribution and importance of investment activities satisfying the differing needs of investors. This will incorporate the effects of risk and uncertainty upon valuation, including the structure and analysis of investment portfolios.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module seeks to open a window on the world of global and international marketing. Students will be invited to construct an understanding of key theoretical concepts that underpin the discipline and to apply those concepts in a practical way to case studied and exercises that feature live companies and current developments.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The growing number of emerging international/global ‘responsible initiatives’ calls for graduates able to think critically when it comes to exploring, assessing and connecting corporate reports, industrial sectors guidelines, codes of conduct, codes of ethics, institutional socio-economic and political frameworks. Students will undergo a learning experience where Responsibility and Sustainability are not seen only as ‘policies’ or ‘governing mechanisms’, but also as multi-faceted ‘practices’ that call for a holistic insight. Therefore, an inter-disciplinary and inter-cultural approach will be followed, where world-wide and regional/local actions are seen as inter-dependent and inter-connected.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module explores the importance of ethical business decision making, how the governance of firms should be organised and the consideration of stakeholders in developing approaches to the social responsibility of businesses.

Ethics and business success, in terms of survival and profitability, have been proven to go hand in hand in many research studies. Through a case based approach students will build upon their knowledge of business operations established in their previous studies to gain a critical insight into building an ethical and sustainable business.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module aims to provide opportunities for students to learn about sources of finance for businesses accessed through the multinational finance system. Students will learn about the formation of multinational corporations and the business challenges that they face in a dynamic global context.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module aims to develop an understanding of the processes of leadership, strategizing and change and the inter-linkages between these processes. Students will engage with current thinking and research in the fields of leadership, strategic learning and change underpinned by emotional and ethical awareness.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: We live and work in an era of increasing competition. Businesses of all kinds are faced with the challenge of turbulent, rapidly changing environments. If they are to survive and prosper, they must make innovation a priority and manage it systematically and effectively.  This module addresses a range of key contemporary issues related to the significance of innovation, the implications for organisational structure and processes, leadership, strategic management and change management. It pulls together and develops many of the core themes and issues students will have encountered in earlier courses – in particular it is designed to build on and extend their understanding of strategic management issues.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is specifically designed to give insights into the crucially important area of media planning and subsequent strategic decision-making in this area. The changing media environment has a dramatic impact on planning in the 21st century and the need to effectively integrate online and offline media is increasingly relevant. Having an understanding of, and being able to successfully apply, relevant media planning concepts is important within all areas of advertising and media industry.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module focusses on the area of supplier development in procurement. It starts with the procurement process and then identifies the key factors impacting procurement. Students will investigate the different theoretical models of supplier relationship management and how they can be used to plan for supplier development activities to improve the competitiveness of the overall supply network.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Services play a crucial role in the competitive economy and constitute a growing share of economies in developed countries. In the U.K, services account for over 90% of the total economy. This module explores the drivers behind the growing role that services marketing plays across business, and considers the complexities and challenges in service delivery and innovations across areas of services marketing and management.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Leaders spend significant amounts of time managing the Human Resource needs of their staff and aligning this strategically with their organisation’s requirements. This module gives students a critical understanding of the strategic and operational requirements for the effective Human Resource management of their staff. The impact of and approaches to leadership and the ethical behaviour of leaders are considered alongside of this as they strive to support their staff needs in a fast changing environment. The nature of the employment relationship and Human Resource Management practices are evaluated, with emphasis on effective leadership strategies for practice.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is designed to move from tactical/operation marketing activities towards taking a more strategic focus. It considers a wide range of marketing issues affecting organisations and brings a critical evaluation of strategic marketing theory with application leading to innovative solutions.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module aims to develop students’ critical understanding of the process of economic globalisation and the role played by Transnational Corporations as both cause and consequence of this process through control of global production networks and foreign direct investment. The wider implications for market structures, home and host economies, labour, consumers and the sovereignty of the nation state will be evaluated. Critical engagement with various theoretical perspectives on the growth and effects of multinational/transnational corporations and with policy solutions and controls is central to the module aims.

  • Level: 6
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module enables students to improve their understanding econometric principles and modern methods, and to enable them to apply these techniques in the statistical testing of economic theories and models, and forecasting of economic and financial variables.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module enables students to enhance their understanding of how evaluating, managing and improving business processes can drive the performance of an organisation by joining communities of practice.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module will evaluate the external factors which influence an organisational approach to its strategy and leadership practice. It will enable business leaders to analyse how they can play a significant role in enabling an organisation to be adaptable to new technology, regulation and competition in the global business environment.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: To evaluate and explain the need for and role of corporate governance in the business environment, the role of IT in forensic accounting and fraud detection and the types and incidences of fraud.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The aim of the module is to provide students with an understanding of the nature of Strategic Management from a theoretical and practical perspective.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: Having critical perspectives in Accounting and Finance means to be able to critically evaluate, analyse and interpret contemporary issues in accounting and finance domains from social, environmental, and political perspectives. This module consists of two components: Accounting and Finance.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module emphasises the special characteristics of HRM in the MNC (multinational corporation), specifically considering convergence and continuing divergence in the HRM structures, policies and practices of different countries. The background and cultural differences against which HRM practices are set may influence the interpretation of Human Resource dynamics. A strong emphasis is placed on the application of theory and principles in dealing with the complexities of international HRM issues. A series of extended, in-depth case studies are used to focus student learning on organisational contexts.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is designed to introduce a range of financial and management accounting concepts and techniques and how they can be used by leaders to evaluate a company’s financial performance. The module provides a comprehensive introduction to the main principles of Financial and Management Accounting, with a strong practical emphasis and a clear and unequivocal focus on how accounting information can be used to improve to quality of decision making by managers and business leaders, providing the perfect grounding for the decision-makers of the future. In short it enables students to develop the key decision-making skills by applying accounting and financial techniques to assist in control and planning at management level.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module has been designed to enable students to improve their understanding of the banking sector by introducing them to some of the key concepts, principles and practices in modern banking regulations and the resolution of modern banking crises.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module examines International Business strategy perspectives for organisations and key actors involved. The module addresses the strategic and management issues that multinational, global and other organisations face whilst operating across borders. The module will review the main aspects of operating internationally from strategic analysis to issues of formulation and implementation in the various business functions. The module also analyses the key strategic and managerial challenges for firms.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module aims to evaluate the theory and practice of modern international corporate finance. The module focuses on modern developments in international financial markets and funding products and their relationship to the needs of international business. Reference is made to the changing nature of financial services, and the integration, and deregulation of financial markets. Such trends accentuate the need for financial managers to be able to cope with complex investment and financing decisions.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module studies the inter-relationships of ‘uncontrollable’ (macro) environmental factors in the context of international business environments and examines the impact of these external environments on the international operation of enterprises.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The module looks to identify, understand, evaluate and compare types of investment for the personal market, including tools, methods and strategies. The module takes a very practical approach reinforced by observations from a practicing portfolio manager. The module provides development for students looking for a career within financial services, but also provides insight for anyone who is a potential personal investor.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module is designed to introduce the student to a range of operations and logistics management techniques. 

The module provides a comprehensive approach to managing operational resources and associated supply chain management principles.

In short, it enables students to develop critical thinking and decision making for operational and logistical aspects of an enterprise and furthermore, students will develop an appreciation of strategies for planning and co-ordination in a supply chain.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: All organisations manage risk, but in the last few decades risk management has become increasingly formalised and organised. A key driver for this has been corporate governance regulation which has emphasised the central role that risk management plays, both in terms of ensuring effective internal control within organisations and in helping to manage risks which may threaten an organisation’s strategic objectives. Hence risk management has become a board level concern, with increased risk reporting and board level discussions on subjects such as risk appetite and risk culture.

In this module students will explore the role and responsibilities of the board and individual directors in terms of risk management, as well as the people, processes and techniques that can be used to support the board in ensuring the effective assessment, monitoring and control of risk at all levels of an organisation.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This capstone module allows students to employ knowledge gained in earlier modules in the context of a strategic perspective of business management. It assists the evaluation of decisions that managers are faced by in complex and dynamic environments combining multiple perspectives of business and management (leadership, creativity and human capital, finance and environmental analytics, creativity and strategic thinking approaches).

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: This module enables students to understand the current central issues in corporate governance facing directors and senior executive managers, and the roles of the board and directors in ensuring an effective, ethical and good governance practice. It focuses on the essential elements for the effective leadership, management and direction at board level, of an organisation’s business in a dynamic and often conflicting environment. It facilitates students’ critical and innovative thinking and their critical application of theoretical and conceptual knowledge into practice.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2

Module overview: The overall purpose/goals of the module is to critically examine the interrelationship between the theoretical rationale for trade and its policy and practice in relation to the issues of development and growth especially in relation to the developing world.

  • Level: 7
  • Module credit points: 20
  • Pre-requisites: None
  • Module semester: Semester 2