Professor Ralph Tench
About Professor Ralph Tench
Professor Tench's research focuses on two communications strands, firstly for social impact and secondly in organisational strategy, behaviour and performance. His work involves national and international funded projects including working with either large organisations and business, such as the annual European Communication Monitor, now in its tenth year (www.communicationmonitor.eu), business leaders, professions or small to medium sized enterprises. For example he leads a €600K EU project on climate change using deliberative engagement. He also completed a similar sized competency project for the communicators across Europe, again funded by the EU, and supports a new EU funded SME e-learning project which has just started (SME-ELEARN). He has written ten books and over 30 academic journal articles and his books include the leading textbook for the public relations subject internationally, Exploring Public Relations, currently going into its fourth edition and with a worldwide readership.
Professor Tench teaches across a range of undergraduate and postgraduate courses. He is also a Visiting Professor at the University of Salzburg where he has worked teaching a Masters course for the past six years.
His research interests include corporate and strategic communication, corporate responsibility and public relations. He is also managing large scale transnational research projects such as the longitudinal European Communication Monitor (ECM) which is run annually (since 2007). Each year this involves an online quantitative survey of over 3000 practitioners across 46 European countries: www.communicationmonitor.eu
He is also leading the ECOPSI EU funded project, the largest European funded public relations research project, www.ecopsi.org.uk. This work is investigating the skills and competencies of European commnications practitioners and has been supported by six European partner universities as well as the EACD (European Association of Communication Directors).