#WECAN Workshop: How to put storytelling into practice in your business

Using storytelling in your business is the single greatest tool you have to win over others.

Overview

Explore how leaders can use storytelling and narrative in a business to create engagement in change. Understand why stories and narratives in a business are important and begin to craft your own story and share it with others.

Session Objectives

During this session we will learn:

• What does ‘Leader as Storyteller’ mean in practice?
• The three parts of telling the story – developing your own version
• Who are the audiences, what are the stories, what channels might you use?
• What are other ways story might be used by a leader?

This workshop will benefit anyone in an SME who is either already a leader and manager or is aspiring to become one.

Speaker

The session will be led by #WECAN Delivery Lead David Taylor.

For over twenty years David has been a professional coach with a portfolio of clients including owners and Managing Directors of SME’s as well as leaders working in larger organisations in the UK and beyond. He has a wide range of experience in leadership and organisational change with both large and small businesses in a variety of sectors. He is a skilled facilitator with experience as a line manager and as a learning development professional across public, private and third sectors. He is a Fellow of the RSA.

David has led events focused on creativity, learning, strategy & change, human resources and leadership development in the UK, China, Africa, the Emirates and in Eastern Europe. He also facilitates Open Space, World Cafe and Action Learning events as well as running his ‘Four Seasons’ programme that uses story and wild land to support people to find their inner compass. He is co-author of Alchemy in a Shoebox and has also written an illustrated book of his own poems Occupying My Ground.