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Leeds Beckett University kicks off partnership with football intelligence company
A Leeds Beckett footballer battles for the ball
The university is teaming up with Off The Pitch, who will provide access to their cutting edge business intelligence tool that compares the financial data of 175 European clubs.
The tool will be predominantly used by those studying sport business and marketing courses within the Carnegie School of Sport, allowing for a detailed look into the finances of Europe’s biggest football clubs.
Dr Alexander Bond, Senior Lecturer in Sport Business and Management said: "Teaming up with Off The Pitch will provide a brilliant resource for all of our students in the sport management community, ranging from undergraduate through to doctoral level.
"This partnership not only provides students and staff with access to cutting edge industry news and columns but is an impressive resource which supports our teaching and research not only across our sport business management programmes, but also our sport marketing and sport development programmes too.”
Mads Meisner Christensen, Co-founder and Chief Executive at Off The Pitch said: "It is another achievement on our path to democratise football finance data and I am sure our tool will be a highly-valued asset for the students in their research.
"Amidst a global pandemic that is having an enormous impact on the football industry, it has never been more important understanding and analysing the finance of football. We believe it is essential for students pursuing a career in the business of football to be able to access data as well as be abreast of the development in the industry.”
The Club Comparison Tool, which features an easy to navigate convenient dashboard, consists of 108 different metrics of financial and non-financial data dating back to 2008 and is updated every 24 hours with the latest available data.
Students and lecturers at Leeds Beckett University will also have full access to all content at offthepitch.com.