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Our site is built with accessibility in mind and we seek to adhere to the WACG AA levels of compliance for digital accessibility. To support that we have provided instructions on managing animations below.

Cookies

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Animations & Interaction

The Leeds Beckett University website occasionally uses animations to page elements and animated gifs to add impact to pages. If you wish to stop them from playing for accessibility purposes or for personal preference then please see the guidance below. Please note that browsers sometimes change how they operate, so please refer to your browser help files to find their latest information.
How do I turn off animations?

Chrome

Chrome users will need to use browser extensions. Animation Policy from Google will help you set your own preferences.

Microsoft Edge

There is currently no way to disable animations within Microsoft Edge. Users of Edge (Chromium) browser can install the Chrome extensions above and use them.

Internet Explorer

To stop animations on a single page you can just press the 'Esc' key. This will stop the animation on that page. If you wish to restart the animations you need to refresh the page. To permanently disable the playing of animated GIF images, open Internet Options > Advanced tab. Under the Multimedia section, uncheck the Play animations in webpage check-box, click Apply and Exit and then restart your computer.

Firefox

Type about:config in Firefox address bar and hit Enter to open Settings. Search for the image.animation_mode flag and change its value from Normal to None. Once you restart Firefox this will disable animations.

Nicola Moxon

Senior Lecturer

Leeds Business School

Nicola Moxon is a Senior Lecturer and PhD Researcher in Marketing at Leeds Business School. Research interests include consumer behaviour, spatial vulnerability (perspectives related to visual impairment and gender stereotyping), servicescapes and influences of experiential design on consumer decision making.

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About

Nicola Moxon is a Senior Lecturer and PhD Researcher in Marketing at Leeds Business School, teaching across both undergraduate and postgraduate levels.

With a breadth of academic experience within the marketing subject area and a strong focus on consumer behaviour and marketing communications, Nicola joined Leeds Business School in 2019. Prior to this, she was a part-time lecturer at University of Huddersfield, School of Art, Design and Architecture. Before embarking on an academic career, she developed over 15 years industry experience as a practising Retail Designer working with a multitude of businesses across the retail, hospitality, commercial, exhibition and healthcare sectors. Consultancy experience ranges from retail strategy, consumer behaviour and conceptual thinking through to project management and design development. Amongst her industry achievements, she won the Northern Design Awards 2015 for Best Retail Environment.

Nicola is passionate and committed to ongoing development and innovation within the retail and marketing industries, with specific interests in consumer behaviour, spatial vulnerability, servicescapes and the influence of experiential design. She is also part of The Retail Institute Special Interest Group.

Research interests

Nicola's research interests focus on consumer behaviour, spatial vulnerability including perspectives related to visual impairment and gender stereotyping, servicescapes and the influence of experiential design on the consumer decision making process.