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Robert Thackeray

Part-time Lecturer

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School of Health

Publications (2)

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Journal article

Measuring the Relevance of Evaluation Criteria among Health Information Seekers on the Internet

Featured January 2003 Journal of Health Psychology8(1):71-82 SAGE Publications
AuthorsBarnes MD, Penrod C, Neiger BL, Merrill RM, Thackeray R, Eggett DL, Thomas E

This study identified the criteria that are valued among Internet users when rating and accessing health information on the World Wide Web. Participants ( N = 578) successfully completed a Web-based survey by ranking 12 criteria for evaluating health information. Then, by applying those same evaluation criteria, rated the quality of three preselected health-related websites and indicated their preference for one of the three sites. Six criteria including content, design and aesthetics, currency of information and contact addresses were significant predictors for selecting high-quality health information on the Internet. However, compared to their perceived importance, participants' perceptions about quality health information on the Internet were not consistent when selecting quality websites. This study identified the implications for evaluation criteria among Internet users, health professionals and website developers.

Journal article

Understanding and Predicting Social Media Use Among Community Health Center Patients: A Cross-Sectional Survey

Featured 01 November 2014 Journal of Medical Internet Research16(11):e270 JMIR Publications Inc.
AuthorsHanson CL, West J, Thackeray R, Barnes MD, Downey J

Background: The use of social media by health care organizations is growing and provides Web-based tools to connect patients, caregivers, and providers. Objective: The aim was to determine the use and factors predicting the use of social media for health care-related purposes among medically underserved primary care patients. Methods: A cross-sectional survey was administered to 444 patients of a federally qualified community health center. Results: Community health center patients preferred that their providers use email, cell phones for texting, and Facebook and cell phone apps for sharing health information. Significantly more Hispanic than white patients believed their providers should use Facebook (P=.001), YouTube (P=.01), and Twitter (P=.04) for sharing health information. Use and intentions to use social media for health-related purposes were significantly higher for those patients with higher subjective norm scores. Conclusions: Understanding use and factors predicting use can increase adoption and utilization of social media for health care-related purposes among underserved patients in community health centers.