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Rudiger Theilmann staff profile image

Rudiger Theilmann

Senior Lecturer

Rudiger is a senior lecturer in public relations and communication. He is course leader of three postgraduate courses - MA Public Relations and Strategic Communication, MSc Corporate Communications and MA International Communication, a joint programme which is run by four universities in Europe.

Rudiger Theilmann staff profile image

About

Rudiger is a senior lecturer in public relations and communication. He is course leader of three postgraduate courses - MA Public Relations and Strategic Communication, MSc Corporate Communications and MA International Communication, a joint programme which is run by four universities in Europe.

Rudiger's main interest and focus is on international communication. He is course leader of the MA International Communication which is a joint programme run by Leeds Beckett University, Hanze University (Holland), Vilnius University (Lithuania) and IULM (Italy).

Rudiger leads the Global Communication Project at Leeds Beckett University, in which students from 16 universities around the world develop communication campaigns for international clients such as the WWF. Leeds Beckett University is the only UK university which participates with its BA Public Relations students in that project.

Research interests

Rudiger is working on intercultural differences in the use of public relations which feeds into his teaching of international students from all over the world.

Publications (1)

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Chapter

Brand Europe: Moves towards a pan-European identity

Featured 01 January 2009 Media in the Enlarged Europe Politics Policy and Industry

Current teaching

Rudiger teaches modules in strategic communication planning, consultancy projects and intercultural communication.