#WECAN: Leadership and Storytelling – How to put storytelling into practice

  • 11.00 - 11.45
  • 20 Oct 2021
  • Online event
#WECAN: Leadership and Storytelling – How to put storytelling into practice
#WECAN (Women Empowered through Coaching and Networking) project aims to enhance the resilience and growth of small and medium-sized enterprises (SMEs) by building the leadership skills, capabilities and opportunities of women in the Leeds City Region.

Storytelling has the power to engage, influence and motivate your employees and peers, but how do you do it well?

In this session you will:

  • Look at the role of storytelling in leadership
  • Identify the three parts of telling a story
  • Think about our audiences, potential stories and the channels we could use


For over twenty years David has been a professional coach with a portfolio of clients including owners and Managing Directors of SME’s as well as leaders working in larger organisations in the UK and beyond. He has a wide range of experience in leadership and organisational change with both large and small businesses in a variety of sectors. He is a skilled facilitator with experience as a line manager and as a learning development professional across public, private and third sectors. He is a Fellow of the RSA.

David has led events focused on creativity, learning, strategy & change, human resources and leadership development in the UK, China, Africa, the Emirates and in Eastern Europe. He also facilitates Open Space, World Cafe and Action Learning events as well as running his ‘Four Seasons’ programme that uses story and wild land to support people to find their inner compass. He is co-author of Alchemy in a Shoebox and has also written an illustrated book of his own poems Occupying My Ground.

The session will be hosted using MS Teams - a meeting link will be sent to you in advance.



#WECAN is a three year £1.7 million project part funded by the European Social Fund. Led by Leeds Beckett University and working with a network of partners including Edge Hill University and Social Enterprise Yorkshire and Humber, the project aims to support the next generation of women leaders in the Leeds City Region by building their leadership skills, capabilities and opportunities.

Grey grid pattern
Two women sat on the floor chatting and working on a laptop

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