Business leaders to go for gold at Leeds Met lecture
The public event, which will celebrate the longstanding-association between the University and the Institute of Directors (IoD), will be held at the Rose Bowl at Leeds Met's city campus on Thursday 15 November. Nick Ramshaw, Managing Director at Thompson Brand Partners will also talk at the two hour session which will run from 6-8pm.
Entitled 'The Olympic legacy - how business leaders can still go for gold', the lecture will capitalise on the spirit of 2012, discussing how businesses can learn from the integrity of sport. It will be the first in a series of annual lectures marking the University's association with the IoD.
Gary Hetherington, who will discuss his experiences of marrying the business-sports disciplines and share an insight into the challenges of juggling two diverse, interlinked areas of work, commented: "Sport and business can learn from each other and it's a fascinating process."
High Performance coach with UK Athletics and British Triathlon, and former Director of Sport at Leeds Met, Malcolm Brown, will discuss the lessons that sport can pass on to commerce.
Nick Ramshaw, who has more than 20 years' experience working in leading brand and design agencies in London, Edinburgh and Leeds will highlight how Thompson Brand Partners succeeded in winning Olympic business.
He said: "Contributing to the Olympics has been a fantastic achievement and experience. As well as working on some exciting projects, we also got to see the whole 2012 movement develop over the last six to seven years and helped build the public's extremely positive feelings towards the Games."
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