Students to design dream holiday for travel tour operator
Working in groups, the second year BA (Hons) International Tourism Management undergraduates have until May to research, plan, cost and develop an innovative holiday that will inspire the company's customers for years to come.
Charles Duncombe, Director of www.holidaysplease.co.uk, who launched the initiative at Leeds Met's Headingley Campus, said that the company would select the holiday that they believed would be a marketable success.
He commented: "This is the first time we have collaborated with a University and we are very much looking forward to seeing what the tourism students at Leeds Met come up with. Their brief is to find new holidays that are inspirational, sustainable and a little different to the mainstream options currently on the market."
In addition, Mr Duncombe said that internships and work experience would be available for students, which could potentially lead to permanent jobs.
"We are always on the lookout for fresh new talent and this project is a perfect opportunity for students to showcase their skills to us," he said.
Lisa Gorton, Course Leader for International Tourism Management at Leeds Met, said: "Working with industry partners gives our students a real insight into the demands of the travel business. Students are relishing this opportunity to show off their entrepreneurial skills whilst keeping a keen eye on the commercial side of product development. The chance of launching a new product to market offered by this project goes a long way to helping our students stand out from the crowd when it comes to getting that all important graduate job."
Holidaysplease is a UK based, online luxury holiday company which specialises in four and five star holidays to long haul holiday destinations. The company is looking for new holiday destinations to be able to market to both new and existing customers. The new holiday product will need to appeal to the tastes of Holidaysplease customers and provide a safe and financially attractive opportunity for the company.