Leeds Beckett University - City Campus,
Woodhouse Lane,
LS1 3HE
50 Years
Transforming Human Behaviour
Jim McKenna’s fascination with human behaviour began when he noticed how students behaved differently in his lessons as a PE teacher, which inspired him to become involved in academia.
Now a prolific researcher who has contributed to more than 230 research items, the insights Jim gains through his academic work play a central role in his design of behaviour-focused programmes.
Now a prolific researcher who has contributed to more than 230 research items, the insights Jim gains through his academic work play a central role in his design of behaviour-focused programmes.