Shelley Alexander is the editorial lead for women’s sport at the BBC. She was previously programme editor of Football Focus and also the Sports News Editor at BBC Radio 5 Live.
A member of the Football Association’s Inclusion Advisory Board, the Premier League/PFA Community Fund, chair of Kick It Out’s Mentoring Committee and co-founder of Women in Football, Shelley has long been a champion of the importance of parity in women’s sports coverage. Shelley has kept the spotlight on our elite sportswomen between major competitions by asking the likes of Alex Scott, Maggie Alphonsi, Pamela Cookey and Anna Watkins to take the reporter role on films spotlighting innovations in women’s sport.
Shelley has also been the driving force behind creating high quality previews of elite female athletes ahead of major events & celebrating the pioneers of women’s sport, as well as commissioning investigative journalism to continue to shine a light on inequalities in the sports world.
Shelley works tirelessly to ensure women have a place in front of and behind the cameras ensuring the BBC provides opportunities to bring more women into sports reporting, producing and commentating.