Leeds Beckett University - City Campus,
Woodhouse Lane,
LS1 3HE
Carnegie School of Sport Partners with Global Sports to Empower the Next Generation of Sports Professionals
Dr. James Musgrave, Head of Subject for Sports Management at Leeds Beckett University, is thrilled to announce a dynamic partnership with Global Sports to support career pathways and professional development for the next generation of sports industry leaders.
These will start with second year Sport Management students receiving ‘in conversations’ with leaders from a variety of sport organisations and master classes in career planning. Global Sports will support students throughout the journey at Leeds Beckett, embedding development days in their final year and analysing career destinations beyond the University.
This long term collaboration will see the Carnegie School of Sport and Global Sports deliver a series of initiatives designed to equip sports management students with the tools, knowledge, and confidence to succeed in the dynamic world of sports business.
“At Global Sports, our mission is to empower opportunities through sport by connecting talent with the platforms, pathways, and people that make a difference,” said Brett Davies, CEO of Global Sports. “We are delighted to work with Leeds Beckett University to deliver this programme, helping students realise their ambitions while fostering social impact. Together, we aim to open doors to the diverse opportunities within the sports industry.”
Dr. Musgrave emphasised the importance of this partnership, stating, “This partnership reflects our shared commitment to professionalising early careers and embedding unique opportunities for our students. It’s a powerful step forward in preparing the next generation for success.”
This collaboration underscores Leeds Beckett University’s dedication to fostering innovative career pathways in sports management.
Dr James Musgrave
James brings extensive experience in research, consultancy, and industry engagement across sport, events, and tourism, with a particular emphasis on the role of sport within the wider visitor economy, working with organisations such as the British Standards Institution (BSI), Meeting Professionals International (MPI), and the Association of British Conference Organisers (ABPCO). His expertise centres on pro-environmental behaviour and the advancement of sustainable practices, with a strong track record of evaluating and influencing change across sport events, venues, and the wider industry. He currently serves as Head of Sport Management at the Carnegie School of Sport, where he is committed to developing resilient, innovative graduates, while also supporting the sector through advisory and board roles with organisations including the International Congress and Convention Association, Business of Events, and more recently as trustee for North Yorkshire Sport.
