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Undergraduate BA (Hons)

Business Management with Marketing

Master the art of marketing on a global scale. Learn how businesses think, anticipate buyer behaviour, and make your mark creating campaigns that truly connect.

Business Management with Marketing

Course overview

  • UCAS code


    N1N5
  • Institution code


    L27
  • Main location


    City Campus
  • Attendance


    Full-Time
  • Duration


    3 Years
  • Start date


    21 Sep 2026

Ready to think like a marketer and make confident business decisions? This BA (Hons) Business Management with Marketing course equips you with the skills to design impactful campaigns, understand consumer behaviour, and tackle real industry challenges. From ethical and sustainable marketing to digital innovation and global business issues, you’ll be prepared to thrive in fast-moving and competitive business environments.

As part of this course, you'll:

  • Explore marketing ethics, corporate social responsibility, and cultural differences across international markets, boosting your employability in the UK and abroad 
  • Understand what drives consumer choices and how businesses influence buying decisions 
  • Create sustainable, data-driven marketing plans that help brands stand out 
  • Analyse how complex global, political, economic, and social issues affect business decisions 
  • Apply marketing theories and models to real-world business scenarios 
  • Build a strong multifaceted foundation in finance, economics, accounting, and people management 
  • Gain hands-on experience through workshops, live projects, and practical assessments designed to build your confidence and employability

Try before you apply

 

Leeds Beckett University has partnered with Springpod to bring you immersive subject spotlight videos, giving you a taste of university study before you apply. 

In this spotlightyou'll explore how smart technologies are transforming business and everyday life with insights from Leeds Business School experts Dr Sukky Jassi, Dr Esther Pugh, and Alistair MacAuleyDiscover how digital innovation is reshaping industries such as food and drink and fashion, and what this means for consumers, sustainability, and the future of business.

Gain specialist knowledge
What would you do if competitor undercut your product or demand dropped in a key marketThis course gives you the tools to tackle real-life marketing challenges. Test your decision-making inour business simulation suitetake part in workshopsand start building your professional network while you study.

Industry expertise
Learn from teaching staff with real-world experience and close tiesto the business community.You can also attend our Guest Lecture Series, where we’ve welcomed industryleaders including the President of the Academy of Marketing, the CEO of Yorkshire Bank, and the Editor of Cosmopolitan. Register to joinupcoming lectures and gain valuable industry insight.

Professional recognition
This course aligns with Chartered Institute of Marketing (CIM) standards, meaning you’ll gain specialised knowledge andskills recognised by employers worldwide.You’ll gain exemptions from certain assessments if you decide to pursue professional qualification.

The Hatchery
Got a business idea? Thinking about self-employment or launching a social enterprise? As a Leeds Business School student, you'll have access to the Hatchery, our dedicated enterprise hub. Through enterprise education and specialist supportfrom the Centre for Entrepreneurship and Knowledge Exchangeyou'llbenefit from:

  • A creative co-working space
  • Mentoring from experienced advisors
  • Networking events and a vibrant student community
  • Help to turn ideas into exciting, sustainable ventures

Read more about why you should study business in Leeds.

Why study the Business Management with Marketing course at Leeds Beckett University?

  1. Learn in professional standard facilities that mirror real business environments - 91% of students on BA (Hons) Business Management with Marketing were positive about the availability of specialist facilities* 
  2. Strong graduate outcomes - 92.3% of graduates in work or further study 15 months after graduation** 
  3. Test and refine your marketing and decision-making skills in our business simulation suite 
  4. Learn from a team combining academic expertise with strong industry connections
  5. Study on a CIM-accredited course designed with employer needs in mind 

*National Student Survey 2025
**Percentage of respondents from this course, HESA Graduate Outcomes 22-23

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Still thinking about your uni choices? Discover Uni has official information to help you decide. They provide statistics for courses taken from national surveys and data collected from universities about their students. 

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