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Sarah Kelsey
Contact Details
Sarah Kelsey

Senior Lecturer

Leeds Business School

0113 81 21944 S.Kelsey@leedsbeckett.ac.uk

About Sarah Kelsey

Sarah is a Lecturer in Marketing at Leeds Business School. Particular research interests include supermarkets, grocery shopping, food waste, cooking and eating.  Prior to this Sarah was a Research Fellow in the Faculty of Business and Law at Leeds Beckett University.

Academic Background

  • MSc Human Geography. University of Nottingham
  • MA Tourism and Leisure, University of Lancaster
  • BA (Hons), Media Studies, University of Luton

Areas of Expertise      

  • Supermarkets, market devices, consumer insight and online consumer communities.
  • Qualitative Research Methods and Evaluation Techniques (interviewing, focus groups, workshop facilitation etc.)
  • Primary and secondary data analysis

Current Teaching

Dissertation Workshops and Supervision

Consumer Insight

Marketing Research

Information for Marketing

Individual Project

Research Interests

Current and Recent Project Work

  • Yellow-sticker shopping
  • Consumer survey of supermarket shopping habits
  • Obesity communication research cluster development award
  • Review of the Adviser Assessment Tool, DWP
  • Job Outcome Target National Evaluation, DWP
  • Reporting Local Authority Performance to Citizens, CLG
  • Peer Review: a model for performance improvement? Performance Hub
  • Follow-on Evaluation of Job Outcome Target Pilots
  • Social Mobility Research Project, DWP
  • UPBEAT (University Partnership to Benchmark Enterprise Activities and Technologies)
  • Evaluation of Local Government Capacity Building Programme, CLG
  • Call Off Contract to provide research and consultancy services for the Policy and Strategy Directorate of Yorkshire Forward
  • BME Business Support Evaluation - Asian Trades Link, Bradford
  • Evaluation of Multiple Provider Employment Zones, DWP
  • Developing a Regional Intelligence Capability, Commission for Rural Affairs
  • The Employability of Young People, The Prince's Trust
  • Third Phase Evaluation of the Skills for Business Network - SSDA
  • New Deal for Communities National Evaluation, Bradford Trident, ODPM
  • Older Workers in the UK - Fair Play Partnership

Selected Publications

Journal articles (1)

Reports (9)

  • Nunn A; Kelsey S; Purcell M; Halliday S; Stevens A; Dowson L (2008) National Evaluation of the Capacity Building Programme in English Local Government: Overall Final Report. . London: Department for Communities and Local Government.
    View Repository Record
  • Nunn A; Kelsey S; Purcell M; Halliday S; Stevens A; Dowson L (2008) National Evaluation of the Capacity Building Programme in English Local Government: Annex 1. Seven Case Studies: The Pilot Programme. . London: Department for Communities and Local Government.
    View Repository Record
  • Nunn A; Jassi S; Kelsey S; Purcell M; Dowson L; Hawtin M; Halliday SA; Stevens A; Sweeting D; Evans L (2008) National Evaluation of the Capacity Building Programme in English Local Government: Evaluation of the National Programmes: Annex 2: Evaluation of the National Programmes. . London: Department for Communities and Local Government.
    View Repository Record
  • Nunn A; Kelsey S; Purcell M; Halliday S; Stevens A (2008) National Evaluation of the Capacity Building Programme in English Local Government: Annex 3. Direct Support in Poor and Weak Local Authorities: Emerging findings. . London: Department for Communities and Local Government.
    View Repository Record
  • Nunn A; Kelsey S; Purcell M; Halliday S; Stevens A; Dowson L (2008) National Evaluation of the Capacity Building Programme in English Local Government: Annex 4: Follow On Study of Progress in Seven Case Study Improvement Partnerships. . London: Department for Communities and Local Government.
    View Repository Record
  • Nunn A; Johnson S; Kelsey S; Usher D (2007) Job Outcome Target National Evaluation. . Leeds: Department for Work and Pensions.
  • Nunn A; Johnson S; Monro S; Bickerstaffe T; Kelsey S (2007) Factors Influencing Social Mobility: Department for Work and Pensions Research Report 450. . Leeds: Department for Work and Pensions.
    View Repository Record
  • Nunn A; Kelsey S (2007) Review of the Adviser Achievement Tool. . Leeds: Department for Work and Pensions.
  • Darlow A; Bickerstaffe T; Burden T; Green J; Jassi S; Johnson S; Kelsey S; Purcell M; South J; Walton F (2005) Researching Bradford: A review of social research on Bradford District. . Joseph Rowntree Foundation.
    View Repository Record
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