Five reasons to study Digital Marketing at Leeds Beckett University

1. Learn from industry leaders

The teaching team know digital marketing, and they know it well. They’ve studied it, they’ve taught it, they’ve lived it. You can learn from their very own experiences within industry, and you’ll even be given opportunity to hear from exciting guest speakers.

The course director for undergraduate marketing degrees at Leeds Beckett University is Neil Kelley. He graduated from Leeds Beckett University himself, so he knows exactly what it’s like to be a student at the university.

Sharing his experience on the teaching team, he says: “Working with students means that we can help to prepare these future marketing professionals for what might come next. Employability is really important to us, and we want every student to be successful and to achieve their potential, both at university and with whatever comes after. It’s a real privilege to be able to work with students; finding out who they are, what motivates them, what they want to achieve, and seeing them develop and flourish during their time with us.”

2. Benefit from hands-on experience

As a university, we love to offer opportunity. We go beyond study. We prepare you for the real-life working world. On this course, you’ll work on real-life projects with clients in the industry.

You can also choose to take part in a work-placement and even study abroad for a year. Other students have worked with brands including Universal, L’Oréal, Elle and Apple.

3. Gain access to the marketing society

It’s not just about study and work. You can get involved in extra-curricular activities too. The Marketing Society at Leeds Beckett is a community of students who go above and beyond to explore the world of digital marketing.

Being a part of this community means organising guest lectures, taking part in voluntary marketing projects, and entering national and international events. It’s a way to stand out from the crowd – to show your commitment and passion for the subject area.

4. Graduate with professional recognition

The Digital Marketing degree is accredited by the Chartered Institute of Marketing (CIM). But what exactly does this mean? The CIM is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. This accreditation means that the course content maintains the CIM’s standards of education. Essentially, you’ll be taught at a high standard that will prepare you for work in industry.

We also have a partnership with the CIM which grants some module exemptions for graduates of this course. This is called the CIM Accredited Degree and means you’ll study fewer modules after graduating to achieve an industry-recognised CIM professional qualification. To find out more about the benefits of choosing a CIM-accredited marketing degree, visit the CIM Accredited Degree webpage.

5. Enter a growing industry

The city of Leeds has a diverse and exciting business scene. It’s one of the UK’s fastest growing cities and is home to businesses like Channel 4 and Sky. Studying here will put you right in the centre of growing opportunity.

Leeds isn’t the only thing that’s growing. Technology continues to evolve, which means that so does digital marketing. The industry is exciting. Choosing to study this degree means paving your way into an industry that is in high demand. Jobs are varied and you will be prepared to take on new and exciting challenges.

The Digital Marketing course at Leeds Beckett University is diverse. It’s creative, it’s challenging, and it will prepare you for your career. Find out more about the BA Digital Marketing course and visit our Leeds Business School blog for the latest student stories.