Our course pages offer lots of opportunities to communicate our stories and messages, and showcase the full course experience to our prospects. However, we do also need to consider a number of things such as page load speeds, content maintenance and overall page experience for our users.
This guide has been created to help you understand how content can be added and managed on our course pages but please note that course pages can only be updated by approved publishers. The guide has been broken down into sections relating to the standard course page layout which you should be familiar with.
Please note:
Each page carousel can host a maximum of 10 items including standard items, this is to help us reduce page load speeds. In the examples below we may have added more, this is only to allow us to demonstrate more content cards in situ and you will need to consider your carousel capacity carefully
All videos require a designed thumbnail - if you have access to Lucidpress this can be created there and uploaded into Sitecore and attached to your video. If you do not have access to Lucidpress you'll need to Submit a request for an accompanying thumbnail from the Creative team
All content cards / components added to course pages must be stored globally in relevant library folders
What to consider:
Header
The header section of the page should only be populated by approved course publishers.
Manageable content includes:
Course title
Course strapline
Course image
Please note: no specific aspect ratio is required for the course image as it will shift focus across devices but portrait images will work best in this space. Make sure to compress any images before uploading to Sitecore, see our Working with images and files guide for more information.
All other items in this section are not manageable and are either fed directly from a data feed, for example course start dates, or managed globally by the Digital Team, for example call to action buttons and pop-ups.
Course overview
The overview section of the page should only be populated by approved course publishers. The course description is manageable, as is the accreditation section you will see on some courses. All other items such as UCAS codes, alert bars and location is auto-populated from a data feed from Banner.
Tips for course overview
The opening sentence for the course overview should give our users a quick understanding of what the outcome of studying this course may be - what it will equip them with and what opportunities may open up to them if they were to study with us
Primary keywords should always be used in the first sentence or second sentence if this is a better fit
A deeper look into the primary benefits of the course should be added as a bulleted list - this helps users quickly scan and is also beneficial for organic ranking
If lots of information is required for your course you should add essential information on first view and further information in the 'read more' section to avoid overwhelming the page with copy
Social media information and other links may be added here though it may be worth consulting with the Digital Team if you are dealing with unique / bespoke content as we may have better solutions we can put in place
Accreditation logos should be stored globally in the Global asset bank and should be sized and named appropriately as per our Working with images and files guide
Titles, tooltips and links can be added to accreditation logos for further information
Unique selling points (USPs)
The USPs section is an opportunity to highlight some of the benefits of studying this course at Leeds Beckett University specifically and should focus on things we may be able to offer that our competitors may not.
This content should be added and published only by approved content publishers.
Tips for USPs
Try not to include generic information such as access to libraries as this will not be unique to our university
Focus on specific facilities or accreditations
You may want to promote particularly good statistics here as well as further down the page as it is more likely users will reach this section
Try and incorporate primary or semantically linked keywords here as this will help with organic rankings
Each course page should hold five USPs max
Be concise, USPs should be snappy and easy for our users to read - aim for 15-20 words per USP and link out to other information on the site if needed to keep it short
Always ask yourself, is this a unique selling point? - If the information is not somewhat unique in the market then it should be stored in the main course overview
Hero content
Below the course overview section each course page has the opportunity to feature a hero piece of content. Hero content should be of a high quality and of particular interest to our users. For most courses this will be a featured course video though for some you may feel it is more appropriate to include a virtual tour or similar.
Campaigns layout
You may notice that for a selection of courses we have introduced a fourth carousel into the page to Explore videos & blogs. This is only for courses included in the We campaign so that we have been able to feature multiple hero videos towards the top of the page. If this has been introduced then all blogs and videos on the page should be hosted here up to a maximum of 10 items and this should also include the school blog signpost (if additional carousel capacity is required careers video content can still be hosted on the Your future in out hands carousel).
There are currently no plans to roll out this layout to other courses as we are still testing page load impact.
What can i host here?
The Everything you need to know carousel should store core / essential course specific information.
A maximum of 10 components cards can be hosted here.
Standard items:
Entry requirements - this information is pulled dynamically from Banner
Teaching & learning - this information is pulled dynamically from Banner
Fees & funding - this information is globally stored and should only be updated by the Digital Team
School signpost - these are all stored globally using Generic signpost component cards and should always sit last on the carousel
Manageable / optional items:
Course videos - if you additional video content after populating your hero section this may be hosted here (staff or student interviews, facilities tours etc.)
Quotes - quotes related to the teaching and learning experience on this course may be hosted here
NSS statistics - these can be hosted here or in the Your Beckett experience carousel depending on your carousel capacity
Blog content (max two blog articles across all carousels unless careers related -see Your future in our hands for more information) - these must be added using the Micro QA component card
News content (max two news articles across all carousels) - these must be added using the Micro news component card
Facilities carousel - this components can host up to 10 slides and must always include an image and description (max word count = 50). Each slide can also accommodate a button which can link out to relevant pages or 360 tours
Anechoic Chamber
Music and Sound students at Leeds School of Arts use the Anechoic chamber to analyse the design characteristics of audio equipment, and for psychoacoustic testing to determine peoples perception of sounds.
This 128m² performance studio, complete with professional lighting and sound facilities, provides the perfect environment for theatre, dance and performing arts students to create formidable performance work.
Facilities | Theatre
Our 180 seat theatre provides an amazing space to create compelling theatre, dance and live art. Our theatre's high-spec technical setup includes industry-standard lighting accessed from our dynamic tension-wire grid lighting platform, fixed and moving lanterns and retractable seating, giving you greater versatility to express yourself.
Facilities | Black Box Studio
Providing a double-height performance space complete with observation balcony, the black box theatre is built and equipped to professional standards and hosts teaching, rehearsals and performances across all our performing arts courses.
Facilities | Sheila Silver library
Leslie Silver is home to three lecture theatres and eight high-spec computer training rooms. It's also where you'll find our Sheila Silver Library, providing students and staff an effective and inspiring learning environment, as well as a range of support and resources to support your studies.
Our Woodhouse Gym is located directly above The Hive within the Students' Union. The gym offers a range of cardio equipment, free weights, machines and squat racks.
The Your future in our hands carousel should store content related to careers and employability, as well as information about relevant academic colleagues.
A maximum of 10 components cards can be hosted here.
Standard items:
Career prospects - standard item which must be present but this copy is manageable
Scholarships and bursaries - this information is globally stored and should only be updated by the Digital Team
Beckett Careers Team - this information is globally stored and should only be updated by the Digital Team
Manageable / optional items:
Alumni stories - any related alumni stories may be hosted here (if this is blog content it does not count towards the max two blog items across the rest of the page). These should be added using the Micro story component card
Staff profile - academic staff profiles may be showcased here using the Micro profile component card
Please note: the profile card should be stored globally using the staff members full name but without any prefix. Once the card is added to the page, find the staff member in the select list and the card will auto-populate using data from their existing staff profile. Do not add manual profile information to the card. If a member of staff wishes to updated their profile and excerpt they can do so by filing out our staff profile form.
Graduate outcomes statistics
Careers signposts 'How to become a...' - careers signposts are globally stored and managed by Lauren Gale and Rachel Carey in consultation with marketing managers
Videos related to employability
Quotes - quotes related to employability and placements may be hosted here
Blog content - one additional blog article may be hosted within this carousel if specifically related to careers and this does not count towards the max two blog items across the rest of the page. These must be added using the Micro QA component card
News content (max two news articles across all carousels) - these must be added using the Micro news component card
Course specific employability content - e.g. Law clinic. It is recommended that for additional employability content that the Micro impact call to action component card is used
"People have invested in you along the way. Whether that's a tutor at university, a mentor at work or something in between... Now you can be that person to somebody else."Â
Graham AlbansChris Evans Breakfast Show Producer and Leeds Beckett Guest Lecturer
Professor Rachel Julian
Professor / School Of Humanities And Social Sciences
Professor Rachel Julian is a Professor of Peace Studies who researches, teaches and works on nonviolence, unarmed civilian peacekeeping, peace and conflict. She has over 30 years experience in resistance and peacebuilding, including UK and international NGOs and community organisations.
Our degree allowed us the creative freedom to build our own garden design projects. The tutors were really encouraging and gave us the knowledge to begin our careers and help grow our business. We're now able to reconnect people with their natural surroundings through our garden designs.
Harry and David RichLandscape Architects at Rich Landscapes
In an increasingly visual world, more industries are finding a purpose for graphic design, including the fashion, television, film and advertising industries. You could work in the development of online content or in other design areas such as architecture. Your flexible approach, entrepreneurial flair and ability to generate ideas and projects will make you a valuable addition to any team. You could also continue your studies on one of our postgraduate degrees.
Carnegie School of Sport employability event at Elland Road Stadium
Carnegie School of Sport and Elland Road teamed up to host our 2019 event highlighting the importance of employability as a student. Students take part in interactive activities as well as Q&A sessions with sports professionals and Leeds Beckett University alumni.
100%
of students on BA (Hons) Dance were positive about the way teaching staff explain things
National Student Survey 2023
Scholarships and bursaries
We are committed to ensuring that the opportunity to experience an education here at Leeds Beckett University is open to all. If you're thinking of joining us to study for your undergraduate degree, you may be eligible for a scholarship or bursary.
Bursaries are usually awarded depending on household income, whilst scholarships are available for a number of areas, and are based on sporting or academic excellence. For more information visit our scholarships and bursaries page.
Leeds has previously been labelled the 'fashion capital of the North' and is home to several big name brands and retailers, along with a range of boutique businesses and emerging designers.
BECKETT CAREERS TEAM
Our Beckett Careers Team will support you with all aspects of your career planning, throughout university and beyond. Whether you’re looking for a part-time job or want to gain experience alongside your studies, need help preparing an application or exploring graduate job options, we can provide expert support every step of the way!
Throughout your university journey and up to five years after you graduate you'll have access to a broad range of support and tools to help you with:
The Your Beckett Experience carousel should store content related to the wider student experience at Leeds Beckett while still relevant to the course.
A maximum of 10 components cards can be hosted here.
Standard items (all standard items here are globally stored and should only be updated by the Digital Team):
School blog signpost
Virtual tour
Accommodation
Student support
Life in Leeds
Chat to a student ambassador
Study abroad / global opportunities
Manageable / optional items:
Student videos - student vlogs may be hosted here
Blog content (max two blog articles across all carousels unless careers related -see Your future in our hands for more information) - these must be added using the Micro QA component card
News content (max two news articles across all carousels) - these must be added using the Micro news component card
Quotes - quotes related to university life may be hosted here
Information about events students may be able to engage with, for example a lecture series or student-led events such as the degree art show. It is recommended that for this type of content that the Micro impact call to action component card is used though it may be worth consulting with the Digital team to explore solutions
NSS statistics - these can be hosted here if you have no capacity in the Everything you need to know carousel
Gain insight and network at our guest lecture events
Leeds Business School hosts guest lectures open to students, businesses, professionals, alumni and staff. Gain insight from industry experts, leading business figures and entrepreneurs who are invited to speak across a range of subjects including business and management, leadership, marketing, PR, economics, finance, accounting, and HR.
Find out about any future events by visiting our events pages.